YouTuber Chimchakman, who began his career as a webtoon artist, will serve as an honorary ambassador for the Korea Minting and Security Printing Corporation.
The Korea Minting and Security Printing Corporation announced on June 13 that it recently appointed Chimchakman as an honorary ambassador at its Seoul headquarters. Chimchakman is a well-known YouTuber with 2.83 million subscribers and is also widely recognized as the webtoon artist 'Lee Malnyeon'.
Sung Changhoon, president of the Korea Minting and Security Printing Corporation (left), is taking a commemorative photo with YouTuber Chimchakman (right). Photo by Korea Minting and Security Printing Corporation
Chimchakman has built a broad fan base across all age groups thanks to his cheerful and approachable broadcasting style. In particular, he is known for his active communication with the MZ generation, which is expected to help raise the brand awareness of the Korea Minting and Security Printing Corporation through his honorary ambassador activities.
The Korea Minting and Security Printing Corporation expects that, by appointing Chimchakman as an honorary ambassador, it will be able to leverage his broad public influence and communication skills to promote the corporation's key businesses and products to the public in a more approachable way.
In addition to its traditional currency manufacturing business, the Korea Minting and Security Printing Corporation is also pursuing fintech initiatives such as digital local currency and Onnuri gift certificates, as well as cultural projects including currency intaglio printing and currency-themed merchandise.
Sung Changhoon, president of the Korea Minting and Security Printing Corporation, stated, "Through Chimchakman, we will enhance the brand value of the corporation and expand opportunities to communicate with the public."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

