SID Medicos is accelerating its entry into the North American market by establishing a local subsidiary in the United States. The establishment of this subsidiary is a strategic move aimed at strengthening its position as a global brand and expanding its influence in the aesthetic and cosmetic markets, with the United States serving as a key base.
Founded in 2020, SID Medicos has grown rapidly based on its innovative technology and research and development capabilities. Starting with exports to four countries in 2021, the company expanded its market to more than 80 countries cumulatively by last year, earning the trust of global customers. With the establishment of the U.S. subsidiary, SID Medicos plans to build a stable supply chain in overseas markets and further enhance its brand competitiveness.
SID Medicos is strengthening its competitiveness in the global medical aesthetic market by specializing not only in aesthetic products but also in the cosmetic sector. The U.S. subsidiary is expected to play a crucial role in solidifying the company's position in these markets.
The United States is the largest beauty market in the world as a single country and is one of the main growth regions for K-beauty. According to recent data from a global market research agency, the U.S. cosmetics market is valued at approximately 120 billion dollars (about 156 trillion KRW), which far exceeds the total overseas export volume of K-beauty. SID Medicos plans to accelerate its global market expansion by implementing strategies tailored to the characteristics of the local market, with the U.S. subsidiary at the center.
Through the establishment of the U.S. subsidiary, SID Medicos will build a more systematic distribution network and leverage its existing global network to establish an efficient supply system. The goal is to provide more stable product supply not only to dermatology and aesthetic professional institutions but also to consumers, thereby further enhancing the brand experience. Additionally, the company aims to increase customer accessibility in the North American market centered on the United States and to further raise brand awareness through market-optimized marketing initiatives.
A SID Medicos representative stated, "The establishment of the U.S. subsidiary will be a significant turning point in our global market expansion," adding, "We plan to deliver innovative value to global customers by providing differentiated solutions not only in professional aesthetic products but also in cosmetic products."
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