Maniker, the first domestic chicken brand company in Korea, announced on May 29 that it is launching three new chicken products?Chicken Tenders, Chicken Nuggets, and Chicken Popcorn?that can be easily enjoyed at home.
These new products are made with carefully selected, locally sourced whole chicken tenderloin and chicken breast, preserving the authentic taste and nutrition of chicken. The crispy batter adds to the texture, providing satisfaction beyond that of typical ready-to-eat meals.
The Chicken Tenders are made using whole tenderloin, offering a product with a crispy coating and a soft, juicy interior for exceptional flavor. The Chicken Nuggets are made from chicken breast, making them an easy option for children's snacks as well as a convenient side dish for meals. The Chicken Popcorn is a bite-sized product made from chicken breast, perfect for enjoying lightly anytime and anywhere.
This lineup is ideal for consumers who want to enjoy chicken conveniently amid their busy daily lives. A Maniker representative stated, "As the ready-to-eat meal market is rapidly growing, demand for light and wholesome chicken products that can be easily enjoyed in everyday life is also increasing. We will continue to introduce products that can become even more familiar on consumers' tables."
The newly launched three chicken products are available first on Maniker's official online mall, 'Manikermall,' with special sign-up benefits and various product discounts currently offered for new members. Starting June 2, they will also be available for purchase through online channels such as Naver Smart Store, SK Stoa, and Hyundai Home Shopping, with plans to expand into offline distribution networks in the future.
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