Analysis of In-App Transaction Data Over the Past Six Months
Safe Payment Usage Rate Reaches 61%
Most Categories Approach 70% Adoption for Safe Payment
Safe Payment Widely Used Even for Mid- to Low-Priced Items
Junggonara CEO: "Safe Payment Now a Basic Option for Everyday Transactions"
Junggonara announced on the 27th that, based on an analysis of app transaction data over the past six months, 61% of all transactions were completed through safe payment.
The category with the highest usage rate of safe payment was 'Tools/Industrial Goods' at 80%, followed by 'Living/Home' at 71.4%, and 'Mobile/Tablet' at 70.2%. Except for certain items that are bulky or prone to damage and therefore more often traded in person, most categories recorded a safe payment usage rate approaching 70%.
Junggonara announced on the 27th that, based on an analysis of app transaction data over the past six months, 61% of all transactions were completed through safe payment. Junggonara
In particular, it was found that not only high-priced professional equipment and electronic devices but also some daily necessities such as food and cosmetics had a safe payment share exceeding 80%. This indicates that safe payment has become a primary transaction method across various categories.
The average amount per safe payment transaction was 302,699 won. Looking at the data by transaction amount, the usage rate of safe payment began to increase significantly for transactions above 20,000 won. For transactions above 100,000 won, the majority were completed through safe payment.
Among all safe payment transactions, items priced under 100,000 won accounted for 51%, indicating that safe payment is more actively used for mid- to low-priced product transactions. Junggonara analyzed that as users become more aware of safe trading, there is a growing trend of voluntarily choosing safe payment regardless of product price.
Choi Inwook, CEO of Junggonara, stated, "Safe payment is now recognized as a basic option for trust not only in high-value transactions but also in everyday secondhand trading," adding, "Junggonara will continue to do its best to create an environment where all users can trade with peace of mind."
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