Kia Service Consultants from 41 Countries Compete in Customer Service Skills

'2025 Global Service Consultant Competition' Held
Outstanding consultants from 41 countries compete for the top honor
Kia aims to strengthen brand value and customer satisfaction through global event

Kia announced on the 25th that it held the "2025 Global Service Consultant Competition" at the Osan Maintenance Training Center from the 20th to the 22nd.

This event, which has been held biennially since 2011, is now in its seventh edition. It aims to identify the best service consultants and enhance customer satisfaction through their excellence.

Kia announced on the 25th that it held the "2025 Global Service Consultant Competition" at the Osan Maintenance Training Center from the 20th to the 22nd. Kia

This year, 43 service consultants who excelled in preliminary competitions held in 41 countries participated and competed in the finals. The final round consisted of a written test assessing knowledge of customer response processes, as well as a practical test evaluating the ability to identify improvements in customer service cases and to respond effectively in real-life scenarios.

Based on the results of the final competition, Kia awarded cash prizes and trophies to 13 consultants: one gold, two silver, three bronze, and seven excellence awards.

James Edward Felgate, the consultant from the United Kingdom who won the gold award, stated, "I feel an even greater sense of pride through the Global Service Consultant Competition," and added, "It is an honor to win in a gathering of outstanding service consultants from around the world."

A Kia representative said, "Through this global-scale service competition, we are able to reinforce the value and sustainability of the Kia brand, while also enhancing the loyalty of highly skilled Kia service consultants worldwide. We expect that these outstanding and capable service consultants will continue to deliver differentiated customer experiences at the forefront of customer service when they return to their respective workplaces."