"3 Million Packs Sold Out"… Seven-Eleven Launches KBO Pro Baseball Cards

Three Random Cards per Pack, 1,000 Won Each
14 Popular Players per Team and 11 Legendary Players
Total of 151 Players... This Year Includes Legendary Pitcher Sun Dongyeol

Seven-Eleven announced on May 20 that it has partnered with Daewon Media to launch the 2025 edition of the KBO Pro Baseball Collection Cards at all stores nationwide on May 22. The KBO baseball cards are an exclusive product available only at Seven-Eleven, with 3 million packs sold last year alone.

The lineup and scale of the cards being introduced this year have been further expanded compared to last year. The 2025 edition of the KBO cards features a total of 151 players, including players from all 10 KBO League teams as well as retired players. This is an increase of about 10 players from the previous year. In addition to 14 popular active players from each team, 11 legendary players, including Lee Seungyeop, Kim Sunwoo, and Lee Jongbeom, have been included. This year, the legendary pitcher Sun Dongyeol has also been added.

Seven-Eleven has also expanded the card types from three to five. In addition to the Normal, Holo, and Autograph cards introduced last year, two new types have been added: Puzzle and Clover cards. The Puzzle card forms a single artwork when nine cards from the same team are collected, while the Clover card is a thin, transparent photo card made of plastic. Each pack contains three randomly assorted cards, and each pack is priced at 1,000 won.

Seven-Eleven expects a significant increase in customers visiting its stores nationwide to purchase KBO cards, given the KBO League's broad fan base across generations. Since launching the K League Panini Cards in September 2023, Seven-Eleven has released collection cards nine times, including EPL Panini Cards, KBL Basketball Cards, and KOVO Volleyball Cards, achieving cumulative sales of 6.5 million packs.

Oh Donggeun, the MD in charge of lifestyle services at Seven-Eleven, said, "With professional baseball enjoying unprecedented peak popularity, a variety of products and services inspired by baseball are receiving positive responses from consumers. As KBO cards are Seven-Eleven's flagship sports marketing content, we have upgraded both the quality and scale this year, and we believe this will attract even more baseball fans."