Digital Literacy Education for Indian Youth
Improving Financial Accessibility for Mid- to Low-Credit Individuals
Balancehero, a fintech company operating in India, announced on the 13th that it has strengthened its CSR (Corporate Social Responsibility) and ESG (Environmental, Social, and Governance) management in India for five consecutive years.
Since 2021, Balancehero has launched initiatives to enhance the digital capabilities of young people in India. The company has provided financial and digital literacy education to more than 1,000 youths. Since 2023, in collaboration with local social enterprises in India, it has launched 'Project Harmony 2.0,' installing water facilities in border rural areas, restoring traditional water resources, and building solar power plants. Additionally, the company has installed rooftop rainwater harvesting systems in rural schools and improved sanitation and kitchen infrastructure.
Furthermore, Balancehero has provided vocational training to over 12,000 individuals and has taken a leading role in biodiversity conservation by saving approximately 5,000 trees through the introduction of digital processes. Expanding financial inclusion is also a core mission for Balancehero. Among all customers, 1.6% were unable to use existing banking services. By leveraging its AI-based Alternative Credit Scoring (ACS) system and microfinance services, Balancehero has increased financial accessibility by offering optimized loan products to nearly 1 billion mid- to low-credit individuals who have been excluded from the traditional financial system.
Lee Cheolwon, CEO of Balancehero, stated, "The purpose of Balancehero is 'Finance for All,' which means designing inclusive, responsible, and future-oriented financial solutions." He added, "In an era marked by climate uncertainty, digital transformation, and deepening social inequality, we will further embed ESG principles into our management and innovation, strengthening not only quantitative growth but also qualitative growth."
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