Cumulative Exports Reach 1.7966 Trillion KRW Over 10 Years
"Co-Growth with Small and Medium-Sized Partners"
Global distribution company Atomy once again proved its status as an "export-oriented distribution company" by recording the highest overseas export performance among major domestic distribution companies last year.
According to data released by corporate data research institute CEO Score on May 2, Atomy's overseas export performance last year reached 286.8 billion KRW, ranking first among 17 major distribution companies that disclosed export figures over the past 10 years. In the same year, the increase in exports was 35.7 billion KRW, and the export-to-sales ratio reached 30.1%, the company announced on May 12.
This scale stands out especially when compared to many large distribution companies whose overseas sales still account for less than 10% of their total revenue.
It is particularly significant that Atomy continued to grow by expanding exports despite a domestic market slump and global economic uncertainty.
Atomy established itself as an export-focused distribution company by winning the "5 Million Dollar Export Tower" in 2011 and the "300 Million Dollar Export Tower" in 2021.
Over the past 10 years, Atomy's cumulative exports totaled 1.7966 trillion KRW, which is 2.8 times the combined exports (642.4 billion KRW) of six major distribution companies.
Targeting overseas markets from shortly after its founding in 2009, Atomy established its first overseas subsidiary in Seattle, USA the following year, and has since expanded into 27 countries including Japan, Germany, and the Philippines.
Currently, Atomy operates a non-store direct sales network spanning North America, Europe, Asia, and Oceania.
Atomy's overseas sales grew from 4.9 billion KRW in 2010 to 1.2494 trillion KRW last year, achieving an average annual growth rate of 48% over 14 years.
Since 2021, overseas sales have surpassed domestic sales, and in 2024, 55% of total revenue came from overseas markets.
Atomy's rapid growth has been driven by its product strategy of "absolute quality, absolute price." The company is recognized for offering products that maximize quality relative to price, appealing to consumers across countries, cultures, and income levels.
Additionally, Atomy has established a co-growth model by supplying excellent products, jointly developed with small and medium-sized enterprises, to overseas markets. Its flagship products, "HemoHIM" and "Fermented Noni," have also become popular items abroad.
An Atomy representative stated, "We will enhance the competitiveness of Korean consumer goods in the global market and expand a sustainable export ecosystem through co-growth with our small and medium-sized partners."
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