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NSE&M's Girl Group ablume Releases Debut Single 'Echo'...Signs of a Global Sensation

NSE&M's Girl Group ablume Releases Debut Single 'Echo'...Signs of a Global Sensation

The three-member girl group ablume has made a smooth entry into the global market upon their debut.


Comprehensive entertainment company NSE&M announced on May 12 that its wholly owned subsidiary, Massive VNC's girl group ablume, released their first single title track "Echo" on May 9. The group debuted amid global fan attention, ranking high on several overseas music charts.


ablume, consisting of Aran, Saena, and Sio, proved their global influence with their first digital single "Echo," released on May 9, by reaching No. 1 on the iTunes K-pop chart, No. 1 on the overall Amazon Music chart, and No. 1 on the Amazon Music new releases chart, marking a successful debut.


In particular, they topped the iTunes K-pop daily charts in 11 countries, including the United States and the United Kingdom, and ranked high on the same chart in 10 other countries, such as Brazil, demonstrating the enthusiastic interest of global fans.


The track "Never Far Away (Prologue)" also received a strong response, reaching No. 1 on the iTunes K-pop daily chart in six countries, including the United Kingdom and Australia, and No. 2 in 10 countries, including the United States and Sweden.


This is not the first time ablume has captured the attention of listeners worldwide. Having previously ranked within the top 10 on the Billboard chart in the music market, the group continues to exert significant influence in the global K-pop scene. Furthermore, with the recruitment of Kim Changjoon, Chairman of the Korea-US Institute and a pioneer of private diplomacy between Korea and the United States (former U.S. Congressman), ablume's global activities, especially their entry into the North American market, are expected to gain further momentum through practical advice and support.


Go Byungcheol, CEO of NSE&M, stated, "We are pleased that ablume's first single has received a positive response in some countries, allowing for a stable start. We will continue to develop various activities so that ablume can maintain their unique presence in global markets, including North America."


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