Musinsa Standard Opens 24th Offline Store
Located at Triple Street, a Multi-Purpose Shopping Mall in Songdo, Incheon
Fashion platform Musinsa announced on the 23rd that its offline store, Musinsa Standard, will open its first location in the Incheon area.
Musinsa Standard will open a new store on the 24th at Triple Street, a multi-purpose shopping mall located in Songdo, Incheon. The new store will span the first and second floors, covering an area of 330 pyeong (1,091 square meters). It will showcase the entire product line, including Musinsa Standard's men's, women's, and kids' fashion, as well as beauty, sports, and home items.
The Triple Street Songdo location will be Musinsa Standard's 24th offline store and the first in the Incheon area. The company expects strong demand from university students and office workers who use the nearby large residential complexes and university campuses.
To celebrate the opening of the new store, Musinsa will host a variety of on-site events. These include special opening prices on popular products, daily special deals that change every day, and an additional 10% discount for Musinsa members. Customers who make purchases above a certain amount will also receive gifts on a first-come, first-served basis.
A Musinsa Standard representative stated, "As this is our first large-scale offline store in Incheon, we expect to attract a wide range of customers, from young people in their 20s and 30s to families. We will target customers who value both functionality and style by offering not only our practical and trendy 25SS new arrivals but also popular items such as the City Leisure Collection."
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