Baemin Unveils Delivery-Only Bag Created Together with Riders

'Baemin Rider Wear':
A New Lineup Focused on Practicality, Functionality, and Affordability

Woowa Brothers, responsible for the logistics service of Baedal Minjok (Baemin), announced on the 18th the release of the first product of this year from the delivery gear brand exclusively for riders, 'Baemin Rider Wear'?the 'Baemin Backpack (delivery-only bag)'.

'Baemin Rider Wear,' independently developed by Woowa Brothers, is a product line aimed at rider-exclusive items, created by considering on-site feedback and demand. It was designed based on actual rider interviews and market research, reflecting practicality needed during delivery, versatility suitable for all users, and cost-effectiveness through fixed cost reduction.

The newly unveiled Baemin Backpack features ▲an 'all-in-one structure' applicable to all transit modes including walking, bicycle, and kickboard ▲expandable capacity (35ℓ→45ℓ) ▲magnetic opening for improved convenience ▲a structured design that helps secure delivery food for enhanced durability ▲water resistance and improved thermal insulation ▲360-degree reflective material for better nighttime visibility, among various other functions.

Woowa Brothers plans to release various Baemin Rider Wear products throughout this year, starting with the Baemin Backpack. Functional T-shirts will be launched in May, raincoats, summer vests·and cooling arm sleeves in June, and reflective stickers·and helmets in July, sequentially. Woowa Brothers aims to provide a 'total wearable solution for riders' through continuous development and new product launches of the Baemin Rider Wear line.