MeiAi supplies 'Mesh' to LG Uplus complex cultural space at Gangnam Station

PoC to Be Conducted for Two Months

Meiai announced on the 15th that it has signed a Proof of Concept (PoC) contract with LG Uplus and will supply its artificial intelligence (AI) solution 'mAsh' to LG Uplus's complex cultural space 'Ilsangbi Ilsangui Teum by U+' by next month.

'Ilsangbi Ilsangui Teum by U+' is a complex cultural space operated by LG Uplus located near Gangnam Station, where various pop-up exhibitions targeting the MZ generation are held.

Through the contract with LG Uplus, Meiai applied the smart tracking plan of its AI solution 'mAsh' to the space. It aggregates various data such as the number of visitors, gender, age group, and consultation conversion rate, and visualizes movement paths and dwell time information on a dashboard to support quantifying store performance and customer experience.

Kim Chankyu, CEO of Meiai, said, "LG Uplus is now able to measure store performance and improve visitor experience through Meiai's technology," adding, "We will continue close cooperation and expand store operation optimization using visitor data."