Appeared at the Home Stadium of the Boston Red Sox, LG Electronics' Technology

Installation of LED Main Scoreboard and Signage
LG Electronics: "Strengthening Partnerships with Prestigious Global Sports Teams"

LG Electronics showcases its technology at the home stadium of the prestigious American professional baseball team Boston Red Sox.

On the 6th, LG Electronics announced that it supplied a massive commercial display solution to the home stadium of the Boston Red Sox in Major League Baseball (MLB). At Fenway Park, located in Boston, Massachusetts, it installed an LED main scoreboard measuring 30.5m wide and 11.5m high. Additionally, it installed 11 signage displays covering approximately 842㎡, including a large ribbon board measuring 21.6m wide and 7.6m high.

LG Electronics' LED signage is installed throughout Fenway Park, the home stadium of the Boston Red Sox, a Major League Baseball (MLB) team in the United States. LG Electronics

The commercial displays supplied to Fenway Park are high-definition products supporting High Dynamic Range (HDR) technology, with brightness exceeding 700 nits and waterproof and dustproof features rated at IP65.

LG Electronics’ massive LED signage delivered vivid game updates to the audience present from the Boston Red Sox’s first home game held at Fenway Park on the 4th (local time).

LG Electronics has formed a strategic partnership with ANC, an agency managing stadium operations and advertising for Fenway Sports Group, the owner of the Boston Red Sox. They agreed to collaborate to provide entertainment experiences to sports fans in Boston and various regions across the United States. Troop Parkinson, Chief Marketing Officer of the Boston Red Sox, said, "We will revolutionize the stadium experience with LG Electronics’ cutting-edge technology and offer promotions that Red Sox Nation (the Boston Red Sox fan community) can enjoy throughout the season."

LG Electronics is accelerating its media entertainment platform-based service business for global sports fans through integrated operation of its display business, including TVs, monitors, and signage, under the MS Business Division. It installed a 141㎡ display at Mercedes-Benz Stadium in Atlanta, Georgia, and introduced indoor and outdoor LED signage at Atomic Golf, a large-scale complex cultural space in Las Vegas.

Park Hyung-se, President of LG Electronics’ MS Business Division, said, "We are strengthening partnerships with prestigious global sports teams based on innovative commercial displays and customized customer solutions," adding, "We will enhance the value of customer spaces and provide differentiated media entertainment experiences."