Aiming for Synergy in Service Route and Product Marketing
As two passenger ferry companies operating the Busan~Osaka and Pohang~Ulleungdo routes join hands, a new cruise ferry project is setting sail.
PanStar Line.com Co., which operates a cruise ferry on the Busan~Osaka route, announced on the 20th that it had signed a business agreement on the 19th with Daezer Ferry Co., the passenger ferry operator for the Pohang~Ulleungdo route.
The signing ceremony was held on the afternoon of the 19th at the main conference room of Daezer Ferry in Pohang, North Gyeongsang Province, with over 20 officials from both companies in attendance, including PanStar Line.com CEO Kim Jongtae and Daezer Ferry President Jung Hong.
FanStarLine.com CEO Jongtae Kim (left) and Daejeo Ferry President Hong Jung are shaking hands after signing a business agreement.
Under the agreement, the two companies will cooperate in promoting and marketing their respective vessels, service routes, and products, and will offer benefits to each other's employees and their families when using the partner company's ships.
PanStar Line.com, which pioneered the Busan~Osaka route in 2002 and has been operating the 22,000-ton ferry "PanStar Dream," will launch the newly built luxury cruise ferry "PanStar Miracle," the first of its kind constructed in Korea, starting April 13.
The Miracle, with a gross tonnage of 22,000 tons and a passenger capacity of 355, features sophisticated and elegant interiors on par with a five-star hotel, balcony rooms, an outdoor swimming pool and jacuzzi, jogging track, duty-free shop, VIP lounge, street food stall, therapy room, and a large restaurant that doubles as a performance venue, among other amenities.
Daezer Ferry newly launched the world's fastest high-speed passenger ship, the Eldorado Express (gross tonnage 3,158 tons, passenger capacity 970, maximum speed 51 knots), on the Pohang~Ulleungdo route in July last year.
Kim Jongtae, CEO of PanStar Line.com, said, "With both companies possessing newly built, state-of-the-art vessels and strong competitiveness, mutual cooperation can attract foreign tourists visiting or transiting through Korea for the Osaka Expo, and is expected to create a synergistic effect in promoting travel to Ulleungdo."
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