Experience Fit & Max at Best Shop Seoul Yangpyeong 220
A built-in style lineup that creates an integrated kitchen atmosphere
Showcasing various packages and color options for personalized home interiors
LG Electronics is expanding its 'LG DIOS Objet Collection Refrigerator Fit & Max' lineup, which creates built-in style, and has set up a space where customers can experience the built-in design and various conveniences.
According to LG Electronics on the 17th, Fit & Max minimizes the gap between the refrigerator and the wall using LG Electronics' Zero Clearance hinge technology, creating an integrated interior like a built-in product.
LG Electronics is expanding its 'LG Dios Objet Collection Refrigerator Fit & Max' lineup, which creates a built-in style. Interior shot featuring the Fit & Max top refrigerator bottom freezer refrigerator and kimchi refrigerator. Provided by LG Electronics
In addition to design, it offers various convenient features tailored to lifestyles, such as STEM's automatic ice-making that produces round craft ice through a direct water line connected to the refrigerator, and Knock-On, which allows users to check the interior without opening the door by knocking twice. The 'Artificial Intelligence (AI) Cooling Care System' learns and analyzes refrigerator usage patterns to maintain a consistent temperature. For example, if a customer frequently uses the refrigerator in the morning, it preemptively activates the focused cooling mode to reduce internal temperature rise.
LG Electronics launched Fit & Max last month and is expanding the lineup with products such as top refrigerator bottom freezer refrigerators, kimchi refrigerators, and convertible models (refrigerator, freezer, kimchi refrigerator). Door colors have also been added in Objet Collection colors like Almond, Tope, and Essence White, allowing customers to choose colors that match their home interior.
Considering the recent trend of customers purchasing two or more refrigerators, Fit & Max has the advantage of creating a neat atmosphere with narrow gaps between products. When a refrigerator and a kimchi refrigerator are installed in a row, it creates an integrated kitchen that looks like a single product.
LG Electronics is expanding its 'LG DIOS Objet Collection Refrigerator Fit & Max' lineup, which creates a built-in style. LG Electronics has set up a space at Best Shop Seoul Yangpyeong 220 in Yangpyeong-dong, Seoul, where customers can experience the advantages of Fit & Max. Photo by LG Electronics
LG Electronics has created a space where customers can experience Fit & Max at the Best Shop Seoul Yangpyeong 220 store located in Yangpyeong-dong, Seoul. Here, combinations such as the Gourmet Chef Package (601ℓ STEM refrigerator and 480ℓ kimchi refrigerator), useful for households that store a lot of ingredients, and the Large Capacity Package (613ℓ refrigerator and 480ℓ kimchi refrigerator), which has the largest capacity in Korea for refrigerators matching the typical cabinet depth (700mm), are showcased.
Additionally, customers can create customized combinations such as the Twin Package (504ℓ refrigerator and 480ℓ kimchi refrigerator), which creates a neat interior with the same left and right width (835mm), and the Space-Saving Package (504ℓ refrigerator and 324ℓ kimchi refrigerator), which efficiently separates and stores ingredients even in narrow spaces (1514mm).
Baek Seung-tae, Vice President and Head of LG Electronics Kitchen Solutions Division, said, "With Fit & Max, which is packed with built-in design and various conveniences, we will set a new standard for space appliances."
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