The Ministry of Culture, Sports and Tourism announced on the 4th that it will hold the "2025 Korean Cultural Center Directors and Cultural Promotion Officers Meeting" from the 4th to the 7th at the Cosis Center in Jung-gu, Seoul, and the National Sejong Library.
The Ministry operates 35 Korean Cultural Centers and 7 Cultural Promotion Offices in 34 countries worldwide. As global interest in Korean culture has recently increased, the importance of Korean Cultural Centers and Cultural Promotion Offices as outposts for international cultural exchange and the spread of Korean culture is growing.
A total of 42 participants, including 35 overseas Korean Cultural Center directors and 7 Cultural Promotion Officers, will attend this meeting to explore ways to expand the Korean Wave around the world. Korean Cultural Center directors and Cultural Promotion Officers will meet directly with domestic institutions to exchange ideas and share their experiences and know-how.
Yoon In-chon, Minister of Culture, Sports and Tourism [Photo by Ministry of Culture, Sports and Tourism] Yonhap News
On the first day, the 4th, a workshop chaired by Minister Yoon In-chon of the Ministry of Culture, Sports and Tourism will be held, along with presentations of best practices and regional discussions. They plan to share major issues such as the upcoming Asia-Pacific Economic Cooperation (APEC) Summit in the second half of this year and discuss insights gained from operating Korean Cultural Centers. Additionally, they will share excellent cases such as ▲the "K-Beauty Catch-Up" event organized by the Korean Cultural Center in the Philippines in collaboration with the Korea Tourism Organization and beauty companies to promote the "Korea Beauty Festival" locally, ▲the "Projection Mapping" event by the Korean Cultural Center in Brazil, which attracted attention by projecting Hanbok images onto the iconic Christ the Redeemer statue in cooperation with Jinju City and Niter?i City in Brazil, and ▲the play "The Little Tiger For Korea," produced in collaboration with Thailand by the Korean Cultural Center in Thailand, which features Thai veterans who participated in the Korean War.
From the 5th to the 7th, a total of 25 sector-specific related organizations will hold consultative meetings to discuss collaboration methods. Responding to the expanding interest in Korean culture beyond K-pop and dramas to include Korean tourism, cuisine, cosmetics, and more, not only cultural institutions such as the Korea Arts Council, Korea Creative Content Agency, and Sejong Institute Foundation but also organizations related to Hallyu industries like the Korea Cosmetic Industry Institute, Korea Agro-Fisheries & Food Trade Corporation, and Korean Food Promotion Institute will participate in the meetings. Opportunities will also be provided to consult with organizations such as the Seoul Foundation for Arts and Culture, CJ Cultural Foundation, and Art Sonje Center to strengthen collaboration between Korean Cultural Centers and local and private sectors. Furthermore, expert lectures in fields such as K-pop, musicals, visual arts, traditional culture, and cultural heritage will support the capacity building of Korean Cultural Centers.
Minister Yoon In-chon of the Ministry of Culture, Sports and Tourism stated, "As the world focuses on our country during the APEC Summit in the second half of this year, Korean Cultural Centers and Cultural Promotion Offices should seize this opportunity to elevate our country's cultural status." He added, "We will firmly support Korean Cultural Centers so that they can expand their activities to become local 'Hallyu platforms' where people want to experience Korean culture, consume Korean products, and visit Korea."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
