Homeplus Founding Sale 'Homeplun Is Back'... 10% Expansion of Discounted Items

10% More Discounted Items Than Last Year
Special Prices on Popular Foods Across All Online and Offline Channels
Samgyeopsal at 790 KRW per 100g
Whole Chicken and Strawberries at 3,990 KRW, Daeran 30 Eggs at 4,490 KRW

Homeplus announced on the 26th that it will hold a two-week exclusive founding anniversary super sale, "Homeplun Is Back," across all online and offline channels from the 28th of this month to the 12th of next month. The number of discounted products has been expanded by more than 10% compared to last year's event, totaling over 15,000 items.

During the first week of the event, popular food items such as samgyeopsal (pork belly), eggs, whole chicken, strawberries, and Korean beef will be carefully selected and sold at unprecedented prices. 'Bomeokdae Samgyeopsal and Moksim' will be sold at 790 KRW per 100g from the 28th to the 1st of next month, and at 990 KRW per 100g from the 2nd to the 5th. Purchases are limited to 2kg per person. From the 1st to the 3rd of next month, 'Handon Ilpum Pork Samgyeopsal and Moksim' will be available to My Homeplus membership members at 1,490 KRW per 100g, and 'Handon Brand Samgyeopsal and Moksim' will be offered at a 50% discount when paid with one of the top 10 credit cards. The top 10 cards include Shinhan, Samsung, Kookmin, Lotte, Nonghyup, BC, Woori, Hana, Gwangju, and Citi cards.

'Daeran 30 Eggs' will be sold at 4,490 KRW with a 500 KRW discount when paid with one of the top 10 cards, and strawberries (500g) will be sold at 3,990 KRW, limited to 2 packs per person. From February 28 to March 3, all items of 'Nonghyup Safe Korean Beef' will be 50% off when paid with one of the top 10 cards. 'Dangdang 3,990 Old-fashioned Whole Chicken' will be sold at 3,990 KRW per chicken, limited to one per person.

Fresh food items will also be offered at unprecedented prices. As a special offer for My Homeplus members, all U.S. beef products and all fresh Norwegian salmon products will be discounted by up to 50%. 'Dawn Harvest Lettuce' will be sold at 990 KRW for 2 heads per person. In the half-price vegetable event, when paid with one of the top 10 cards, paprika will be available at 1,490 KRW each, zucchini at 1,490 KRW each, and small napa cabbage at 2,990 KRW.

All domestic and organic tofu products, all Ottogi, Daesang, and Heinz pasta sauces, over 40 types of pasta noodles, and over 200 types of cheese, butter, and charcuterie will be offered with a buy-one-get-one-free benefit. All bagged ramen products will be sold at 8,700 KRW for 3 packs, over 40 types of pies and biscuits at 9,900 KRW for 3 packs, and over 30 types of snacks will be sold in a 10+5 pack (15 pieces) for 10,000 KRW.

Homeplus plans to broadcast brand advertisements simultaneously with the start of the event. Under the concept "All the flavors of the world come alive," it will vividly convey the variety of fresh foods available at Homeplus through the daily life of Kim Soo-hyun.

Kim Sang-jin, Head of Trading Marketing at Homeplus, said, "We have prepared an unprecedented discount event to express our gratitude to customers who have loved Homeplus unwaveringly for 28 years. We hope customers will experience discount benefits that no one else can match, leveraging the know-how and company-wide capabilities accumulated over 28 years."