"Supporting Market Expansion for Women-Owned Businesses"…Yeogyeonghyeop Recruiting Companies for Support Program Participation

Support for Sales Expansion and Promotion & Marketing

The Korea Women Entrepreneurs Association supports domestic market development for women-owned businesses.

On the 18th, the association announced the recruitment of participating companies for the '2025 Women-Owned Business Market Development Capacity Building Support Project.'

This project is implemented by the Korea Women Entrepreneurs Association with support from the Ministry of SMEs and Startups to assist women-owned businesses that have excellent products but face difficulties in market development. It was first launched in 2017 and has supported a total of 2,679 women-owned businesses up to last year.

This year, support is divided into three main categories and five items: capacity building, sales expansion, and promotion & marketing support.

Through this recruitment announcement, the association is seeking a total of 38 women-owned businesses wishing to expand sales and receive promotion & marketing support. The recruitment areas include participation in exhibition booths, support for SNS promotional video production costs, and entry into public home shopping broadcasts.

Park Chang-sook, president of the Korea Women Entrepreneurs Association, said, “The share of domestic women-owned businesses in total SME sales is only 18.9%. We hope for active participation from women-owned startups wishing for stable business establishment and market development.”