Hyundai Department Store Holds 'AI Personal Color' Diagnosis Popup at Cheonho Branch

Beauty and Fashion AI Pop-up Store Open Until the 16th
Personalized Solution and Product Recommendation Services Available

Hyundai Department Store announced on the 12th that it will hold the 'Style Up! AI Pop-up Store' at the beauty pop-up store event space on the 1st floor of the Cheonho branch until the 16th.

Three AI companies?Refild, TwinIt, and Samatdi?will participate in this pop-up store to showcase experiential content utilizing AI technology.

Customers are experiencing the 'Samati AI Content' at the Hyundai Department Store Cheonho Branch AI experiential popup store, which runs until the 16th. Provided by Hyundai Department Store.

Refild presents content that measures the user's scalp with a scalp scanner, then uses AI to diagnose hair loss conditions and analyze the scalp. It thoroughly analyzes hair thickness, scalp oiliness, inflammation, and hair loss rates by age group to provide customized hair loss care products and solutions tailored to each individual.

TwinIt scans the user's face to conduct AI personal color diagnosis and AI face shape analysis. Based on this, it offers services such as customized style color tone and hair color suggestions, as well as diagnosis of the upper and lower parts of the face and horizontal and vertical proportions. Personal color and face shape analyses can be experienced for free, and a printed result sheet costs 5,000 KRW.

Samatdi analyzes the type, color, material, and pattern of the clothing the user is wearing in real time by photographing it. The AI embedded in the product understands the user's fashion style and recommends customized clothing products and fashion looks that suit them.

Meanwhile, during the event period, customers who purchase 100,000 KRW, 200,000 KRW, or 400,000 KRW or more at beauty brand stores on the 1st floor will receive additional H points as part of a promotion.

A Hyundai Department Store official said, "We prepared this pop-up store so that customers can directly experience various digital contents utilizing AI technology," adding, "We plan to continuously introduce digital contents applying the latest technologies in the future."