BNK Financial Group Officially Sponsors eSports Team ‘PeerX’

Naming Sponsorship with FEARX Extended for Three Years
BNK FEARX Achieves LCK Playoff Berth in First Year of Partnership

BNK Financial Group (Chairman Bin Dae-in) signed a naming sponsorship and official sponsorship agreement (MOU) with the professional gaming team FEARX, which is active on the esports stage including the League of Legends (LOL) league, on the 24th.

BNK Financial Group Officially Sponsors eSports Team ‘PeerX’

On the 24th, BNK Financial Group signed a naming sponsorship and official support agreement with the e-sports pro gaming team PeerX. (From left: BNK Financial Group Executive Director An Su-il, SBXG CEO Lim Jeong-hyun) Photo by BNK Financial Group

The signing ceremony held at the FEARX clubhouse in Jonggak, Seoul, was attended by BNK Financial Group Executive Director Ahn Soo-il, SBXG (SBXG Co., Ltd.) CEO Lim Jeong-hyun, and other officials. SBXG, which operates FEARX, and BNK pledged a strategic partnership based on mutual cooperation and formalized the implementation of both companies' online and offline initiatives.

BNK, which signed a naming sponsorship with FEARX, based in Busan, as the first regional financial group in May last year, has faithfully fulfilled its role as a sponsor representing the region. Through this agreement, the naming sponsorship will be extended for the next three years.

BNK Financial Group Executive Director Ahn Soo-il said, “It was a meaningful year with the good achievement of reaching the playoffs in the first season together as BNK FEARX,” and added, “BNK Financial Group will continue to play a role as a leading regional company to communicate with various generations together with FEARX.”

BNK Financial Group operates the BNK Sum women's professional basketball team and officially sponsors the men's professional basketball team Busan KCC Egis and the Korea Table Tennis Association.

Through this agreement, BNK plans to expand its sponsorship into esports, fulfilling its role as a leading regional financial group and broadening cultural enjoyment opportunities for local residents.