Gyeonggi Hanam City (Mayor Lee Hyun-jae) announced on the 8th that it achieved export consultation results worth a total of 2.4 million USD through the Fukuoka Market Development Delegation, consisting of 10 companies within the city.
The Hanam City Fukuoka Market Development Team is conducting export consultations in Japan. Photo by Hanam City
This market development delegation dispatch was planned in line with Japan's economic recovery and the spread of the 4th Korean Wave centered on K-culture, and received full support from the Korea Trade-Investment Promotion Agency (KOTRA) Fukuoka Trade Center during the 3-day, 2-night schedule.
The Fukuoka Market Development Delegation was composed of 10 excellent export companies from Hanam City that passed KOTRA's strict marketability evaluation, and by achieving consultation results worth a total of 2.4 million USD, it confirmed that Hanam City's overseas market development delegation project has established itself as a key channel to strengthen the global competitiveness of Hanam City's small and medium-sized enterprises.
In particular, KOTRA Fukuoka Trade Center provided extensive support such as local market research before dispatch, establishment of marketing strategies for each company, and buyer matching to ensure the successful operation of the market development delegation.
Additionally, after the dispatch of the market development delegation, KOTRA utilized its trade network and market expertise to provide multifaceted support, including local preliminary meetings and matching with excellent interpreters, so that companies could effectively interact with Japanese buyers.
Mayor Lee Hyun-jae of Hanam City said, “I am pleased that the continuous efforts to strengthen the capabilities of local export companies and support overseas expansion in connection with KOTRA have led to the successful results of this Fukuoka Market Development Delegation,” and added, “Hanam City will continue to support local companies' overseas market entry and do its best to create a business-friendly city.”
Meanwhile, based on the results of the overseas market development delegation dispatch country survey conducted for local export companies this year, Hanam City plans to dispatch overseas market development delegations in connection with KOTRA in 2025 as well, and will continue to expand policy support to activate exports and strengthen global capabilities of local companies.
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