K-Ramen Supermarket Opens on 2nd Floor of Myeongdong Korea Mart
Second Branch Following 'Neoguri's Ramen Shop' Opening in July
Expanding K-Ramen Experience Opportunities for Foreign Tourists
Nongshim announced on the 7th that it will launch the ramen experience store 'K Ramen Supermarket' in collaboration with Myeongdong Korea Mart.
This is the second experience store following 'Neoguri's Ramen Shop,' a Nongshim ramen experience store established in early July at Hotel Skypark in Myeongdong.
Korea Mart, collaborating with Nongshim, is located in the central commercial district of Myeongdong and sells various Korean products, attracting many foreign tourists. Nongshim has set up the K Ramen Supermarket on the second floor of the Korea Mart store, covering approximately 60㎡ (about 18 pyeong), creating a complex experience store to promote the Nongshim brand to foreign tourists.
The Nongshim K Ramen Supermarket combines a mart and a snack bar, allowing customers to enjoy ramen shopping and dining in one space. Visitors purchase their desired ramen and then use the on-site instant cooking equipment to eat immediately.
The interior space of the K Ramen Supermarket is designed on a pop-up store scale, offering various attractions. Visitors can enjoy a large cup ramen-shaped dining table, brand stories, and a character photo zone.
A Nongshim official stated, "Since Nongshim products have entered major countries worldwide, we expect foreign tourists who taste Nongshim ramen at the K Ramen Supermarket to enjoy it in their home countries as well," adding, "We plan to develop the Myeongdong Nongshim experience stores into a must-visit course for foreign tourists in the future."
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