Kia announced on the 4th that it will hold various promotions until the 31st of this month to celebrate the 2024 season regular league championship of the professional baseball (KBO) team, the Kia Tigers.
First, as part of this promotion, Kia is operating the 'Kia Store Visit Event' offering various prizes. Customers who wish to participate can visit Kia branches, dealerships, and driving centers nationwide and enter the event page through the QR code provided at the location to apply.
The event prizes will be awarded by lottery and include ▲EV6 (1 person) ▲EV3 Kia Flex 1-month usage voucher (2 people) ▲Kia Tigers 24 Authentic Home Uniform (50 people) ▲Kia Tigers 24 Authentic Velcro Cap (100 people) ▲Kia Tigers Resi Doll (200 people).
Additionally, Kia will give a CU mobile gift card to all customers who participate in the event and select 3,000 participants to receive a contract deposit support coupon.
On the 25th of last month, Kia Tigers players held the Korean Series send-off ceremony at Gwangju-Kia Champions Field. [Photo by Kia]
Kia is also conducting the 'Kia EV Awareness Event' to increase customer understanding of electric vehicles.
On the detailed event page within Kia.com, customers can check information about Kia electric vehicles such as ▲electric vehicle safety management and warranty ▲purchase benefits ▲charging solutions and membership, and by registering for purchase consultation information, they can receive benefits for electric vehicle contract deposit support.
Furthermore, to lower the entry barrier for purchasing electric vehicles, Kia is expanding the exclusive special installment program 'E-Value' of the existing EV3 to passenger electric vehicles. E-Value is a program where, when paying with a Hyundai Card M series card with a down payment of 1% or more, up to 60% of the vehicle purchase price is deferred, and a low interest rate of 4.2% is applied over 36 months. At maturity, if the customer repurchases a new Kia vehicle, 60% of the used car residual value is guaranteed.
In addition, Kia is also running an ultra-low interest installment program. For all electric vehicle models, interest rates of ▲0.9% for up to 48 months ▲2.9% for 60 months are applied.
Lee Beom-ho, manager of the Kia Tigers, said, "Thanks to the passionate support of Kia and Kia Tigers fans, we were able to achieve the great feat of winning the regular league championship for the first time in seven years," and added, "Through the promotions prepared to celebrate this victory, I hope many customers will directly experience Kia’s excellent vehicles and that interest in the Kia Tigers will also increase."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
