[Special Stock] Hyeongji Elite Hits 52-Week High... Stock Soars on Record-Breaking Earnings

16.76% Increase, Reaching a Peak of 1,640 Won Before Adjustment
Sales of 132.7 Billion Won, Record High Performance
Success of 3S Strategy, Expansion in Overseas Markets

Hyoungji Elite recorded a 52-week high. It appears to be gaining significant upward momentum following the announcement of record-breaking annual performance.

As of 10:59 AM on the 24th, Hyoungji Elite is trading at 1,512 KRW, up 16.76% (217 KRW) from the previous day. It surpassed the 52-week high of 1,520 KRW recorded in January and reached a peak of 1,640 KRW before undergoing a correction.

Hyoungji Elite, a company with a fiscal year ending in June, announced on the 20th that its consolidated operating profit for the 23rd fiscal year (from July last year to June this year) increased by 182% to 7 billion KRW compared to the previous period. Sales rose 40% to 132.7 billion KRW, marking the highest sales ever. This is attributed to the success of the so-called '3S strategy.' The synergy between the Students uniform business, the Sports merchandising business, and the Safety workwear business was particularly strong. Notably, the record-breaking enthusiasm of professional baseball's ten million spectators also contributed to the performance. Sales from the Sports merchandising business jumped 113% from 9.9 billion KRW in the previous period to 21.1 billion KRW, playing a key role in achieving the highest performance ever.

Hyoungji Elite is also expanding its presence in overseas markets such as China, Vietnam, and Southeast Asia. Sales of its Chinese joint venture, Shanghai Elite, grew 15% from 15.9 billion KRW last year to 18.3 billion KRW. Next year, it expects sales to grow by more than 25% and operating profit to increase by 120% compared to this year. In the current year, it has already achieved 100% of its annual delivery target. This is seen as a result of a successful strategy targeting the premium school uniform market.