본문 바로가기
bar_progress

Text Size

Close

'Buldak Bokkeummyeon' Featured on Prime Time China CCTV... "Focus on Export Factory"

Coverage of Buldak Bokkeum Myeon Production Process and Food Safety System
Detailed Report on Smart Factory System and More

China's state-run broadcaster CCTV focused intensively on the Miryang factory, the export base of Samyang Foods' Buldak Bokkeum Myun, during prime time. Following the Wall Street Journal, The New York Times, and Japan's Nikkei, China's CCTV also showed significant global media interest in the 'Buldak Bokkeum Myun syndrome.'


Samyang Round Square announced on the 10th that CCTV dispatched a production team to the Miryang factory to cover and report on the production process and quality control system of Buldak Bokkeum Myun.


On the evening of the 9th at 6 PM (local time), CCTV reported for about 15 minutes through its official online homepage and social media platforms such as Douyin and Weibo, covering the entire manufacturing process of Buldak Bokkeum Myun, food safety management systems, and the smart factory based on automation and efficiency. It is very unusual for China's state broadcaster CCTV to allocate this amount of coverage to a foreign company. Moreover, dispatching a production team directly from mainland China for coverage is also rare, highlighting the high status and popularity of Buldak Bokkeum Myun.


'Buldak Bokkeummyeon' Featured on Prime Time China CCTV... "Focus on Export Factory"

The video begins with an interview with Oh Seung-yong, the head of the Miryang factory, introducing the factory overview and core systems. Oh Seung-yong said, "The Miryang factory is a smart factory equipped with systems such as Manufacturing Execution System (MES), Warehouse Management System (WMS), and Building Management System (BMS), implementing cutting-edge automation systems throughout the entire process from raw material input to production and finished product transportation. We have obtained integrated certifications including the international Food Safety System Certification (FSSC 22000), International Occupational Health and Safety Management System (ISO 45001), and International Environmental Management System (ISO 14001), ensuring a safe and reliable product manufacturing environment."


Regarding the core Buldak sauce of Buldak Bokkeum Myun, the report introduced various episodes including the development process, main ingredients, and the Scoville scale management for each product. In particular, the entire process from raw material blending to individual packaging automation was thoroughly filmed. Won Ju-yeon, team leader of the NS R&D Center at the Food Research Institute, added, "Strict standards are applied to every process from selecting, washing, grinding, filtering, to refining the chili peppers to guarantee the taste and purity of capsaicin."


The CCTV production team also showed great interest in the Miryang factory's quality control system, especially focusing on the technology to maintain peroxide value at the lowest level. The peroxide value generated during the frying noodle manufacturing process indicates oil rancidity and is used as a measure of oil freshness management capability. Accordingly, the Miryang factory revealed for the first time its system that strictly manages frying time, temperature standards, and turnover rate. Yoon Ah-ri, head of the Quality Safety Division, expressed confidence in quality control through an interview, stating, "We conduct a total of five inspections from before product shipment to distribution."


A representative from Samyang Round Square said, "The fact that China's state broadcaster CCTV dispatched a production team directly to Korea to film the Miryang factory and gave it significant coverage during prime time on Monday shows how influential Buldak Bokkeum Myun is in the Chinese market. As global interest continues, we will strive to present products that can be trusted and consumed anytime through strict quality control."


© The Asia Business Daily(www.asiae.co.kr). All rights reserved.


Join us on social!

Top