Supporting Songpa Small Business Owners to Overcome Management Difficulties through Instagram Promotion

District Offers Free 'Management Improvement Training' for Small Business Owners... On the 23rd at 'Songpa-gu Small Business Information Center,' Free Management Improvement Training Program... Online Marketing Class Using SNS for 30 Local Small Business Owners
From Social Marketing Trend Analysis to Personal Branding Strategies... Strengthening Management Competitiveness

Songpa-gu (Mayor Seo Gang-seok) announced that it will offer free "Management Improvement Education" for small business owners located in Songpa-gu who are experiencing difficulties in business management.

The district planned this education to help local small business owners actively respond to changes in the business environment by strengthening their online marketing capabilities and improving their management. It will be conducted in cooperation with the Seoul Credit Guarantee Foundation.

The education will take place on September 23rd from 2 PM to 5 PM at the Songpa-gu Chamber of Commerce Small and Medium Enterprise Information Center.

The theme is "Instagram that Creates Trends." An Instagram coach and personal branding strategist will be invited as the instructor to provide online marketing education using SNS. The course fee is free.

In particular, the lecture will focus on practical training such as ▲Understanding the characteristics and trends of social marketing ▲SNS marketing sales strategies and success cases ▲Essential functions for Instagram promotion ▲Creating posts and reels, and other Instagram utilization skills.

The education is targeted at ▲prospective entrepreneurs ▲small business owners ▲those preparing for a business sector change among Songpa-gu residents who are ready for new challenges.

Applications can be submitted in advance through the Seoul Small Business Academy website by September 18th. Enrollment is limited to the first 30 applicants.

For more details, inquiries can be made to the Songpa-gu Office Economic Promotion Division and the Seoul Credit Guarantee Foundation.

Seo Gang-seok, Mayor of Songpa-gu, stated, "Many small business owners are facing difficulties in management due to the recent '3 High Phenomenon' of high inflation, high interest rates, and high exchange rates. Through this 'Management Improvement Education,' I hope small business owners can wisely overcome difficulties and regain vitality in management. We will continue to strive to provide effective support so that they can maintain stable business operations."