[Today's New Arrivals] Seoul Milk's 'Nonfat Milk' with Reduced Calories and No Fat Content Outside

OB Beer Cass, eSports Pro League Collaboration Limited Edition
Baskin Robbins, Coupang Eats Exclusive 'Eats Cream Pack'
L7 Haeundae, Opening Commemorative Package, etc.

Introducing new products launched on the 23rd in the distribution industry. Seoul Milk Cooperative has released 'Non-Fat Milk,' which removes fat and lowers calories. OB Beer Cass has launched a limited edition package, 'Cass × LCK Legend Pack,' in collaboration with the Korean professional league LCK (LoL Champions Korea) of the League of Legends (LoL) esports. In addition, you can also find Baskin-Robbins' exclusive hand pack size 'Eats Cream Pack,' introduced in collaboration with Coupang Eats, and the commemorative package for the new opening of L7 Haeundae Hotel.

Seoul Milk, New Product 'Non-Fat Milk'

Seoul Milk 'Non-fat Milk'
Photo by Seoul Milk Cooperative

Seoul Milk's new non-fat milk was created reflecting the recent zero sugar consumption trend in the food industry and the needs of consumers pursuing healthy eating habits. The company explained that it is white milk without fat or additives, with low calories, which helps with health and diet management. The volume is 900㎖ and can be purchased at general retail stores and large discount stores.

OB Beer Cass, Limited Edition 'Cass × LCK Legend Pack' Package

OB Beer Cass, Limited Edition 'Cass X LCK Legend Pack' Package
[Photo by OB Beer]

Cass announced that it planned the 'Cass × LCK Legend Pack' to commemorate its official partnership with LCK, Korea's representative esports league. Cass is the first domestic liquor brand to plan and launch an official collaboration product with LCK. The product comes in two types: a 6-pack and a 12-pack. The 6-pack set includes six 350㎖ cans of Cass Fresh, one limited edition beer glass printed with the Cass and LCK logos, one photo ticket of an LCK player by position (randomly selected from 50 types), and one sticker of an LCK player by position (randomly selected from 5 types). The 12-pack set includes twelve 350㎖ cans of Cass Fresh, two limited edition beer glasses, two photo tickets of players by position (randomly selected from 50 types), and two player stickers by position (randomly selected from 5 types). The player stickers and photo tickets feature profile photos of players who participated in the 'LCK 2024 Summer Split Round 1.' Buyers can use the photo tickets and stickers to decorate beer glasses or phone cases according to their preferences. The limited edition products are sold via smart order on the GS25 and CU apps, 'Our Neighborhood GS' and 'Pocket CU,' respectively.

Baskin-Robbins, Coupang Eats Exclusive Hand Pack 'Eats Cream Pack'

SPC Baskin-Robbins, Coupang Eats Exclusive Hand Pack 'Eats Cream Pack' [Photo by SPC]

SPC Baskin-Robbins named the Eats Cream Pack by combining Coupang Eats and ice cream. It was designed so consumers can enjoy a generous size of five different flavors at a more reasonable price. The package is offered in 790g, a middle size between the quarter (620g, 4 flavors) and family (960g, 5 flavors) sizes. It includes five flavors and is available exclusively on Coupang Eats for 23,000 KRW. The Eats Cream Pack features a 'vertical packing' method, where different ice creams are separated vertically. The square packaging, first introduced with the 'Square Square Pack' launched last February, received positive feedback from consumers for being good for taking certification photos and convenient for stacking, and this design was reflected in the collaboration with Coupang Eats. Until the 4th of next month, customers ordering Baskin-Robbins for delivery or pickup via Coupang Eats will receive a 2,000 KRW discount, and Wow members can also enjoy free delivery benefits provided by Coupang Eats simultaneously.

L7 Haeundae, Two Collaboration Packages to Celebrate Opening

L7 Haeundae X Ode Chilseong by Salon de Neva
Photo by L7 Haeundae

Among the packages introduced to commemorate the new opening of L7 Haeundae, 'Relax with Birex' is a product that allows guests to use Coway’s sleep & healing care brand Birex’s massage chair, Pebble Chair, in their rooms. Combined with ocean view rooms including suites, it offers a chance to take a break from daily life and enjoy complete relaxation with a sea view. There is also a niche perfume package, 'Eau de Chilseong: Memories in Perfume,' launched in partnership with Lotte Chilsung Beverage. The package consists of a one-night stay in a superior room and one Eau de Chilseong perfume. Among the three types of 'Eau de Chilseong by Salon de Nevaeh,' a niche perfume brand, two perfumes are inspired by Chilsung Cider and one by Cloud beer, and one is provided randomly. Both collaboration packages are available until September 30.