LGU+ "Galaxy Z Flip6 More Popular... Silver Shadow Color Preference Up"

Pre-Opening Sequentially Conducted... High Preference for 256GB Selection
Webtoon Edition Buyers, 81% Are in Their 20s and 30s

Samsung Electronics' new foldable phone, the Galaxy Z Flip6 model, has been found to be more popular than the Galaxy Z Fold6 model.

LG Uplus will begin sequential activation from the 19th for customers who pre-ordered the Z Flip6 and Fold6.

Analysis of pre-orders that started on the 12th shows that the Z Flip6 model is more popular. The subscription ratio between the Z Flip6 and Z Fold6 was 6:4.

Both products showed high preference for the 'Silver Shadow' color. For the Z Flip6, the order of preference was ▲Silver Shadow (38%) ▲Yellow (22%) ▲Blue (21%) ▲Mint (19%). For the Z Fold6 model, the preferences were ▲Silver Shadow (45%) ▲Navy (30%) ▲Pink (25%). By capacity, the ratio of customers choosing the 256GB model to those choosing the 512GB or 1TB models was 7:3, with a higher proportion selecting the 256GB model.

The limited edition 'Webtoon Hwasan Return Edition,' a collaboration between LG Uplus and Naver Webtoon, proved popular among customers in their 20s and 30s. Among customers who purchased the Webtoon Hwasan Return Edition during the pre-order period, 81% were in their 20s and 30s.

LG Uplus operates the 'Galaxy Family Phone Program,' which allows customers to replace the battery of unused secondhand phones for free so they can pass them on to their children like new phones. Customers who purchase and activate the Z Flip6 or Z Fold6 from LG Uplus can receive a battery replacement coupon for their previously used phone if they activate that phone under the name of a child under 14 years old.

The official subsidies for the Z Flip6 and Z Fold6 are up to 151,000 KRW (monthly fee 85,000 KRW, based on 5G Premier Essential) and 230,000 KRW (monthly fee 130,000 KRW, based on 5G Signature), respectively. When purchasing through Uplus.com, customers can receive an additional discount of 15% of the official subsidy.