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Selling Well in Scorching Heat... The Economics of Padding [3-Minute Brief]

[At a Glance]
① Bank of Korea Holds Base Rate Steady for 12th Consecutive Time
② 'Bittou' Rises Amid Stock Market Rally
③ Q2 Stock Market Sees Market Cap Increase of 22 Trillion Won

MARKET INDEX
Selling Well in Scorching Heat... The Economics of Padding [3-Minute Brief]

- US New York Stock Exchange's three major indices closed mixed
- Large tech stocks 'Magnificent 7' plunged sharply
- Consumer Price Index 3%, slowing for the third consecutive month



TOP 3 NEWS
Selling Well in Scorching Heat... The Economics of Padding [3-Minute Brief]
■ Bank of Korea holds interest rate steady for 12th consecutive time, longest period amid exchange rate and household debt concerns
- Prices remain stable... concerns over exchange rate, housing prices
- If the US cuts rates in September, Bank of Korea likely to cut in October
- Possible preemptive cut in August to boost domestic demand
■ Margin trading debt rises to 'already 20 trillion' amid rally... surge in theme stock credit transactions
- Margin loan balance approaching 20 trillion won
- Increased 'debt investment' amid stock market rally expectations
- Risks follow... "Beware of forced liquidation"
■ Q2 stock market sees market capitalization increase by 22 trillion won... SK Hynix jumps to 38 trillion
- CXO Research Institute surveyed 2,702 companies
- June market cap at 2,621 trillion, up 22 trillion from Q1
- LG Energy Solution decreased by 16 trillion won


Graphic News: 'Off-season' products are rising
Selling Well in Scorching Heat... The Economics of Padding [3-Minute Brief]

- As the recession continues, off-season products gain popularity in e-commerce
- Although usable only after the season, they can be purchased cheaply
- Matches corporate needs of 'discount sales → reduced inventory costs'



the Chart: How will minimum wage be decided amid labor-management struggle?
Selling Well in Scorching Heat... The Economics of Padding [3-Minute Brief]

- Labor demands 27.8% increase compared to this year → proposes revised 13.6% level
- Management initially proposed freeze, then submitted revised 9,870 won with 10 won increase
- If gap remains after revisions, 'deliberation acceleration zone' will be set



Terms in the News: US Biden signs 'Nuclear Power Plant Deployment Acceleration Act'
Selling Well in Scorching Heat... The Economics of Padding [3-Minute Brief]

- Includes measures to promote construction of US nuclear power plants and strengthen nuclear industry competitiveness
- "Will help reduce greenhouse gas emissions and provide good new jobs"
- The Hill: "There are nuclear safety issues... some raise concerns about nuclear waste"



Today's Key Schedule

○ Domestic
- 11:00 July Thomson Reuters IPSOS PCSI
- 12th KOSDAQ Ebest SPAC No.6 listing, offering price 2,000 won


○ Overseas
- 03:00 US June Federal Fiscal Balance
- 13:30 Japan May Industrial Production
- 15:45 France June Consumer Price Index
- 19:00 Eurozone Finance Ministers Meeting
- 21:00 India June Consumer Price Index
- 21:30 US June Producer Price Index
- 21:30 Canada May Building Permits

◇ Lunch & Commute Weather
○ Lowest temperature 23℃(0℃) | Highest temperature: 32℃(1℃)
○ Precipitation probability morning 30%|afternoon 60%
○ Fine dust morning good|afternoon moderate
Selling Well in Scorching Heat... The Economics of Padding [3-Minute Brief]

OK in 3 minutes, essential time-efficient economic news. Published daily at 8 AM.




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