LGU+ Offers Free Car Service for Long-Term Customers
First Domestic Carrier to Provide Cyber Financial Crime Compensation
LG Uplus announced on the 1st that it will be the first domestic mobile carrier to offer a 'Phishing and Hacking Protection Service (Insurance)' that provides compensation for customers affected by cyber financial crimes.
LG Uplus employees are introducing the 'Phishing? Hacking Safety Service (Insurance)' that provides compensation for customers' cyber financial crime damages. Photo by LG Uplus
Offered in partnership with KB Insurance, the 'Phishing and Hacking Protection Service' compensates customers up to 3 million KRW per person in case of damages caused by financial crimes such as phishing, hacking, smishing, and pharming. The service can be used for four months per application.
In line with the company's intention to take the lead in customer damage relief, the service is provided free of charge as a benefit for long-term customers. The eligible customers are individual users who have used U+ Mobile for more than two years (730 days) as of November 30 of last year.
Customers who wish to use the service can apply through the official LG Uplus customer center app 'Your U+' or the official website. The service is available for four months starting the day after application, and reapplication is possible until December 31 upon expiration. For example, if a customer applies on this day and the four-month period expires, reapplying on November 1 allows usage until February of the following year.
In the event of cyber financial crime damage, customers can report the incident to 112 and submit a claim to the dedicated Phishing and Hacking Protection Service customer center to receive compensation up to 3 million KRW depending on the amount of damage.
LG Uplus is making efforts to prevent cyber financial crimes. In September last year, it introduced the 'Redirected URL Trace' technology that tracks the original server IP of URLs in spam messages and blocks all messages sent from that IP. In February, the company also established a 'Customer Damage Prevention Analysis System' that comprehensively analyzes customer damage response information held by the company along with data from institutions such as the National Police Agency and the Korea Internet & Security Agency.
Jang Jun-young, Head of Marketing Strategy at LG Uplus (Executive Director), said, "We have prepared this service to express our gratitude to long-term customers by providing relief for cyber financial crime damages. We will continue to offer differentiated value to enhance long-term customer loyalty by reviewing socially significant cases and discovering ways to assist customers."
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