Two Consecutive Years of Awards in the Agricultural Special Products Sector
The online shopping mall 'Goodttrae Mall' in Buyeo-gun, Chungnam, has won the National Service Award for two consecutive years.
Buyeo-gun announced on the 28th that Goodttrae Mall, an online shopping mall for agricultural specialties, won the grand prize for two consecutive years in the agricultural specialties shopping mall category at the '2024 National Service Awards (7th National Service Awards)' hosted by the Industrial Policy Research Institute on the 27th.
'Goodttrae Mall' was recognized for contributing to the enhancement of the 'Goodttrae' brand awareness by enabling the purchase of excellent agricultural products approved under Buyeo-gun's joint brand 'Goodttrae' and other national certifications (GAP, HACCP, etc.).
It was also highly evaluated for conducting various monthly discount events to sell seasonal agricultural products at reasonable prices and for planning customer participation events (review events, prize events, Buyeo tourism events, etc.).
'Goodttrae' is a joint brand of Buyeo-gun developed in 2004, and only businesses that pass strict screening criteria can use the 'Goodttrae' brand, maintaining thorough and consistent quality control.
In particular, to strengthen the solid capabilities of the approval organization and to make Goodttrae agricultural specialties a premium brand, it is a trusted agricultural product brand among consumers through annual management education, expert customized consulting, and management performance analysis.
Park Jeong-hyun, the governor of Buyeo-gun, said, "Through 'Goodttrae Mall,' we will meet consumer expectations by strict quality control and improving reliability so that the Buyeo-gun joint brand 'Goodttrae' can establish itself as a power brand both domestically and internationally."
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