Kiss Group's no-glue one-touch eyelash brand 'OLLIO' announced on the 13th that it has launched a brown eyelash line called 'Soft Brown'.
Soft Brown is a no-glue eyelash lineup in brown color.
An OLLIO representative explained, "We planned brown-colored eyelashes based on the preference of domestic consumers for brown and beige shades in eye makeup," adding, "Consumers who want brown makeup can achieve a more natural look."
The product quality has also been upgraded. It is made with a more natural volume and pattern than the previous design, making it lighter while creating a soft and luxurious image. The adhesive band, applied with OLLIO's technology 'PSA (Pressure Sensitive Adhesive Formula)', is made thinner to enable more natural makeup. Additionally, consumer feedback regarding difficulty in attaching and detaching the product was actively reflected in the package improvement, enhancing convenience.
The new product is available in an all-in-one kit and single kits, consisting of various sizes and lengths.
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