Affordable Snacks for 1000-Won Beer... "Prepare Your Picnic Food at Convenience Stores"

Convenience Store Industry, Additional Discounts Underway

Convenience stores are offering discounts on beer, snacks, food, and daily necessities to match the pleasant weather for outings. In particular, customized products are prepared, such as Seven Eleven expanding its '1000-won beer' category, considering the weather is perfect for drinking beer.

Seven Eleven Selected 'PRAGA FRESH' for '1000-won Beer'

First, Seven Eleven announced on the 2nd that it will introduce a new '1000-won beer' product, Denmark's 'PRAGA FRESH,' to mark the peak beer season.

PRAGA FRESH is a new 1000-won beer product following Spain's 'Virgin Mister,' which was launched in April. Seven Eleven will sell PRAGA FRESH at 4 cans for 4000 won throughout June.

Additionally, Seven Eleven will hold a beer bundle discount event under the concept of 'Maekmakase' (beer + omakase) throughout June. Twelve types of 4-pack beer bundles, five types of 6-pack beer bundles, and 8-pack beer bundles will be sold at about 15-25% discount every Thursday, Friday, Saturday, and Sunday in June. The 6-pack Cass beer bundle will be offered daily at about a 10% discount until the 30th.

Seven Eleven plans to continue the 1000-won beer event not only in June but also during July and August, the peak beer seasons.

CU Offers Buy One Get One Free on 22 Jerky Items

First, convenience store CU is holding a buy one get one free event on 22 jerky items until the 15th.

This event was planned to allow customers to enjoy jerky, which is relatively more expensive compared to nuts or dried squid snacks, without burden.

Recently, more customers have been looking for jerky that pairs well with drinks like highballs and whiskey at convenience stores. CU's jerky sales have increased by 11.0% in 2022, 10.2% in 2023, and 10.6% in the first four months of this year.

A BGF Retail official said, "To provide customers with new fun and abundant benefits, we designated June 4th, associated with jerky, as 'Jerky Day' and planned this event," adding, "We will continue to offer new and rich benefits to customers."

GS25 Holds 'Plus One' Event on About 2,000 Products

GS25 is gathering about 2,000 products, approximately 1.5 times more than usual, to hold buy one get one free, buy two get one free, and free gift events throughout June.

Until the 15th of this month, GS25 will hold a 'God Sale' on 44 popular products with high sales indices in early summer. Ottogi Yeolramyeon and Jin Jjambbong will each be available in limited quantities of 900,000 units with a buy one get one free offer. Sprite, Fanta Orange PET 1.5ℓ, nine types of snacks including jerky, and six types of hot bars will also be sold as buy one get one free.

In celebration of Environment Month in June, customers who use the app 'Our Neighborhood GS' to make three purchases of 10,000 won or more via delivery or pickup at GS25 will be entered into a draw to receive one of three types of upcycling keyrings randomly, with 1,200 winners.

Additionally, GS25 is collaborating with the game 'Solo Leveling: Arise,' based on the mega-hit K-webtoon with 14.3 billion cumulative views, to launch six products including rice balls, hamburgers, and fried chicken starting from the 3rd.

Customers can participate in a prize event by collecting stamps generated from purchasing these products. Prizes include 15,300 in-game items for 'Solo Leveling: Arise,' including the grand prize of '2 million gold and 150 custom recruitment tickets.'

Emart24 Sells Japanese Beer 'Hitachino Nest White Ale' for 1000 Won

Convenience store Emart24 announced that it will sell the Japanese beer Hitachino Nest White Ale, previously only available in bottles, in 500ml cans.

Hitachino Nest Ale is also well known as 'Owl Beer' due to the owl design on its packaging. Emart24 explained that it features a fresh taste with a blend of citrus and floral aromas.

The newly released canned beer was brewed by bringing in a brewmaster with 30 years of experience from 'Kiuchi Brewery,' the producer of Hitachino Nest in Japan. A launch commemorative event will be held throughout June, offering discounts when purchasing four cans.