Namseong is on the rise. This is interpreted as being influenced by news that Amazon will launch the voice assistant Alexa equipped with generative AI by the end of this year.
As of 10:50 AM on the 23rd, Namseong is trading at 1,913 won, up 5.52% from the previous day.
The US economic broadcaster CNBC reported the day before that Amazon is upgrading its 10-year-old Alexa with generative AI and plans to charge a monthly subscription fee to offset technology development costs.
Industry insiders expect Amazon to launch AI Alexa by the end of this year. To this end, Amazon is known to apply its self-developed large language model, "Titan."
Meanwhile, Namseong has gained attention for being the first in the world to develop an infotainment device equipped with Amazon's Alexa Auto. Users can access Amazon content services such as media streaming, search, weather forecasts, and phone calls through voice commands.
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