Release of Glowing 'Hyper Pro' Equipped with AMOLED Display

Heat Boost Technology Enables Heating in Just 15 Seconds
Weighing 87.5g, Lighter Than Previous Model... Up to 20 Uses

BAT Rothmans' heated tobacco product brand ‘glo’ launched its premium new product ‘Hyper Pro’ on the 20th. This product is available for pre-sale on Coupang.

Hyper Pro introduced an Easy View Screen. It is one of the key design elements reflecting actual glo users' feedback, equipped with a high-definition AMOLED display and offering a total of six different screen modes. This allows users to easily check at a glance with just one click ▲remaining usage time ▲heating time ▲battery level ▲heating mode ▲charging status ▲on/off status.

Release of Glowing 'Hyper Pro' Equipped with AMOLED Display

The latest HeatBoost technology was also applied. It delivers rich flavor from the start and allows for longer use. The ‘Standard Mode’ heats up in about 20 seconds and can be used for up to 4 minutes and 30 seconds, which is 30 seconds longer than the previous Hyper X2 model. The Boost Mode heats up to a maximum temperature of 300 degrees Celsius in just 15 seconds and can be used for up to 3 minutes.

Additionally, Hyper Pro features a simple yet sophisticated design by combining a lightweight aluminum material with a matte texture and metallic accents. It is released in five premium gradient color combinations: ▲Purple Sapphire ▲Lapis Blue ▲Jade Teal ▲Ruby Black ▲Obsidian Black.

The product weighs 87.5g, which is 14g lighter than the previous model (X2), providing a comfortable grip that fits well in one hand and enhancing portability. Battery performance has also been improved, allowing up to 20 uses on a single charge, with a maximum of 3 consecutive uses.

A BAT Rothmans representative said, “glo Hyper Pro is a premium heated tobacco product that reflects existing consumer feedback and is equipped with upgraded technology compared to the previous model. We expect it to provide unprecedented satisfaction to users through various newly applied features, including the AMOLED screen introduced for the first time in glo.”