Supplying to B2B Market... Samsung Electronics Expands AI Home Appliance Ecosystem

AI Mupung System Air Conditioner, First B2B Supply
Expanding AI Home Appliance Supply to Villas and Townhouses
Accelerating AI Home Appliance Strategy in B2B Market

Samsung Electronics is expanding the 'AI Appliances = Samsung' ecosystem by supplying AI home appliances to the B2B (business-to-business) market for the first time.

Samsung Electronics signed a memorandum of understanding (MOU) to supply its newly launched product, the 'Bespoke AI Wind-Free System Air Conditioner Infinite Line,' released on the 9th, to DH Property One Co., Ltd., the developer of 'Grants River Park.'

A Samsung Electronics model is introducing the first B2B market order of the 'Bespoke AI Wind-Free System Air Conditioner Infinite Line.' Photo by Samsung Electronics

The 2024 model 'Bespoke AI Wind-Free System Air Conditioner Infinite Line' features premium design and high-efficiency cooling performance, as well as enhanced AI capabilities with a radar sensor that detects human movement. The 'AI Absence Power Saving' function automatically switches to power-saving mode when the radar sensor detects no human presence and learns the user's absence patterns to gradually switch to power-saving mode faster, reducing unnecessary energy consumption. It also offers the 'Motion Detection Comfort' function, which automatically adjusts cooling intensity and airflow by sensing changes in activity levels within the space.

Along with the 'Bespoke AI Wind-Free System Air Conditioner Infinite Line,' built-in appliances such as refrigerators, dishwashers, induction cooktops, and ovens will also be supplied. These support SmartThings connectivity to save energy and provide a comfortable living environment for consumers.

Starting with this order, Samsung Electronics plans to continuously expand the supply of the 'Bespoke AI Wind-Free System Air Conditioner Infinite Line' to various B2B markets such as luxury villas, townhouses, and senior towns. Samsung also aims to target B2B markets including residential spaces like apartments and officetels, as well as commercial and educational facilities and exhibition halls, with AI appliances such as the Bespoke AI Combo, Bespoke AI Steam, and Neo QLED 8K TVs equipped with AI functions.

Oh Chi-oh, Vice President and Head of Samsung Electronics Korea, said, "With the supply of the Bespoke AI Wind-Free System Air Conditioner Infinite Line, residents can now enjoy a smart and convenient daily life utilizing Samsung's AI." He added, "We will continue to showcase Samsung's differentiated AI technology to more consumers in the B2B market and expand the 'AI Appliances = Samsung' formula to the B2B market ecosystem."