Lotte Wellfood Donates 'Happy Boxes' Worth Over 150 Million Won to Sarangui Yeolmae

Delivered a total of 3,000 units including 15 representative products such as Pepero

Lotte Wellfood announced on the 13th that it donated Happy Boxes worth approximately 150 million KRW to the Community Chest of Korea in celebration of Family Month.

The Happy Boxes, totaling 3,000 units, contained 15 representative products from Lotte Wellfood such as Pepero, Xylitol, Custard, and Mon Cher, along with message cards. This special kit was created to campaign the donation activities that have been ongoing since Lotte Confectionery and Lotte Food merged and changed their name to Lotte Wellfood in 2023.

Wi Se-ryang, Head of Communications at Lotte Wellfood (left), and Kim Kyung-hee, Head of Social Contribution at Community Chest of Korea, are posing for a commemorative photo at the Happy Box delivery ceremony.
[Photo by Lotte Wellfood]

Wi Se-ryang, Head of Communications at Lotte Wellfood, stated, "Through this delivery ceremony, we will strengthen our ties with the Community Chest of Korea and fulfill our corporate social responsibility."

Meanwhile, since 2013, Lotte Wellfood has been conducting social contribution activities under the slogan "Delicious Sharing, Warm World." Representative campaigns include product donations through social welfare organizations such as the Community Chest of Korea and Beautiful Store, as well as the "Doctor Xylitol Bus is Coming" campaign, which provides free dental treatment and oral health education for underprivileged neighbors. They are also carrying out the construction project of the regional children's center "Happy Home" for children in rural fishing and farming areas who lack play and learning spaces.