TaylorMade X Musinsa 'Seongsu-dong Popup Store Open'

Open until the 12th at Musinsa Seongsu Azni Island
On The Way Collection for Young Generation Golfers
Unique Space Setup and Photowall Event Gifts Included

Taylormade has opened a pop-up store to coincide with the launch of the On the way collection, a collaboration with Musinsa.

The event runs daily from 11 a.m. to 8 p.m. at Musinsa Seongsu Azni Island in Seongdong-gu, Seoul, until the 12th. On the 12th, it closes at 6 p.m. The On the way collection focuses on lightweight design to allow easy and casual enjoyment of urban golf life in everyday settings. Reflective and blue colors, embodying the identity of the young generation golfers, are key highlights.

At the pop-up store, visitors can explore a total of 11 items including lightweight golf bags, Boston bags, tote bags, pouches, hats, gloves, and ball markers. Customers can see and experience the collection firsthand. Participants in the photo wall event receive gifts such as collaboration brand stickers.