[Today's New Arrivals] Eider's Refreshing 'Ice Denim' and More

The North Face Launches High-Performance 'Trail Running Collection'
Pulmuone Renews All Natto Products
Kabru Releases 'Singha Highball'

On the 8th, the distribution industry introduced new products. Eider launched Ice Denim, which can be worn coolly even in summer, and The North Face unveiled new products in the ‘Trail Running Collection’ designed for high-intensity trail running activities. Pulmuone renewed all its natto products using newly developed starter cultures, and Kabrew collaborated with Singha to release ‘Singha Highball’.

Eider launches cool jeans ‘Ice Denim’

Eider released Ice Denim pants, ‘Neo Ice Real Denim Pants’ and ‘Neo Ice Denim-like Pants,’ which can be worn coolly even in hot summer by applying functional cooling yarn. Eider’s ‘Ice Denim’ is a new concept of ice jeans that provide continuous cooling sensation by applying ice yarn (Kineti Cool) with excellent contact cooling and quick-drying functions. The ‘Neo Ice Real Denim Pants’ are available in two colors, dark blue and medium blue, for both men and women. The ‘Neo Ice Denim-like Pants’ come in two colors, indigo and black, and are released separately for men and women.

The North Face launches high-performance ‘Trail Running Collection’

The North Face introduced new products in the ‘Trail Running Collection’ to help outdoor and sports enthusiasts achieve optimal performance in high-intensity trail running activities. The season’s representative product, ‘Vective Enduris 3,’ is designed to provide high propulsion on various surfaces based on excellent cushioning and stability. It uses a highly durable 3D printed upper to safely protect the instep from external terrain and objects, and applies a 3D TPU plate and an outsole with excellent grip to enhance stability and propulsion. It is an all-terrain trail running shoe that can conquer both trails and flat ground, featuring a design comfortable even for Koreans with wide feet.

Pulmuone renews all natto products

Pulmuone Foods is renewing all its natto products using newly developed starter cultures. Pulmuone Natto is a high dietary fiber and high protein product containing 5.5g of dietary fiber and 7g of protein per pack (49.5g) based on ‘domestic soybean raw natto,’ allowing consumers to easily maintain health in daily life. Additionally, it is manufactured using the ‘ice-temperature aging’ method, which slowly ferments at a low temperature of 0~2℃ for 48 hours, minimizing the unique pungent smell of natto and delivering a clean taste. Moreover, it uses the patented ‘CAS system’ to minimize temperature variations affecting production. Through this, consumers can enjoy high-quality natto fermented evenly regardless of the season.

Kabrew launches Singha Highball

Kabrew, in collaboration with global beverage and beer manufacturer Singha, is launching two types of ‘Singha Highball’ at GS25 convenience stores. ‘Singha Yuzu Lemon Highball’ is a product reborn as a ‘highball’ from Singha Soda Water’s ‘Singha Yuzu Lemon Soda.’ ‘Singha Peach Highball’ features a peach flavor especially favored by domestic consumers, characterized by a sweet yet slightly citrusy taste. The alcohol content is 4% and the volume is 355mL.