Good People Celebrates 31st Anniversary with 'Best Good People Festa' Event

Underwear specialist company ‘Joeun Saramdeul’ is holding a large-scale sale promotion, the ‘Best Good People Festa’ (hereinafter referred to as ‘Begutpe’), from May 1 to 31 to celebrate its 31st anniversary.

The ‘Begutpe’ event will take place at nationwide stores of Bodyguard, James Dean, Sexy Cookie, Yes, and Levi’s Bodywear, boasting the highest discount rate of the year at up to 70% off.

The festival offers abundant benefits. Customers who purchase over 30,000 KRW will receive ‘Joeun Saramdeul Original Nacho Chips,’ and there are hidden prizes such as best-selling books, Starbucks coffee gifticons, and official online mall discount coupons, allowing customers to enjoy both taste and fun. Additionally, the Bodyguard ‘Naneun Bra,’ a 30g ultra-lightweight product known as ‘the lightest bra in Korea’ that offers both lightness and coolness, will be available at a special 38% discount during the Begutpe event period. There is also a promotion where customers who purchase two or more sets of ‘Naneun Bra’ will receive a pouch for underwear storage as a gift.

A representative from Joeun Saramdeul stated, “We planned this event to respond to the unwavering love and interest over our 31 years of establishment, and we will show sincerity so that the company’s 31 years of experience researching underwear can lead to trust.”