Daewon Pharmaceutical announced on the 24th that it will rename its health functional food brand Jangdaewon to Daewon Health Lab and showcase a new look through a major renewal.
Product photo of Daewon Health Lab, the health functional food brand of Daewon Pharmaceutical[Photo by Daewon Pharmaceutical]
Starting with probiotic lactic acid bacteria and continuously expanding its lineup, Jangdaewon has chosen the new name Daewon Health Lab to establish itself as a comprehensive health functional food brand. Its motto is to broaden consumers' health spectrum by developing good products through relentless research so that everyone can enjoy a healthy life.
The lineup has also been extensively reorganized, categorizing various products into a total of 12 functional categories that cover infants, adolescents, adults, menopausal individuals, and seniors. Label colors have been differentiated to allow consumers to easily distinguish them.
A Daewon Pharmaceutical official stated, "We prioritize consumer health by carefully selecting only safe and excellent raw materials," adding, "We will continue to release high-quality products so that the newly launched Daewon Health Lab can contribute to the improvement of public health."
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