Samsung C&T Opens Brand Experience Exhibition at Raemian Gallery

'Raemian Suite.Jip' Exhibition Open Until July 7
Color Landmark Buildings and Experience Them Through Video

Samsung C&T Construction Division announced on the 18th that it will hold exhibitions and various brand experience programs at Raemian Gallery in Munjeong-dong, Songpa-gu, Seoul.

My Raemian City Exhibition Space (Photo by Samsung C&T)

Raemian Gallery is operating a customer experience exhibition, "Raemian SWEET.ZIP," until July 7. Along with the exhibition, experience programs such as the "Homenic Experience Center," where visitors can try home platform technology, and the youth education academy "Raemian Architecture School" are also being conducted.

The exhibition is themed "A Home Full of Happiness and Love." Exhibition spaces, including the "Sweet Lounge," decorated with various elements that evoke a happy home, are expected to serve as photo spots for visitors.

On the first floor exhibition hall, a permanent experience program called "My Raemian City" is being operated. This media art program allows participants to directly color Samsung C&T’s landmark buildings such as One Bailey, Chellitus, and Burj Khalifa, and see them realized in video form.

RAEMIAN SWEET.ZIP Exhibition Exterior (Photo courtesy of Samsung C&T Corporation)

The "Raemian Architecture School" for youth will also be expanded to an annual semester system. Raemian Architecture School is a free experiential education program focused on architecture. Participants receive souvenirs and certificates of completion.

The home platform "Homenic" can also be experienced at Raemian Gallery. Homenic allows users to access all residential services?including digital smart home services, community facility reservations, cultural activities, and health management?through a single app. The Homenic Experience Center is located on the first floor of Raemian Gallery and currently offers docent tours.

Raemian Gallery introduces the advanced residential culture of Samsung C&T and Raemian, further strengthening brand experience elements. Last year, the number of visitors to Raemian Gallery exceeded 150,000.

Yoo Hye-in, director of Raemian Gallery, said, "As a brand experience center, we will strive to expand various content such as exhibitions, experiences, and lectures so that visitors can fully experience Raemian."