From the 20th to the 26th of this month, all branches of E-Land Retail (Donga Department Store/NC) in the Daegu-Gyeongbuk area will hold a 7-day themed event called ‘AWESOME SPRING, Taste of Spring.’
This themed event is held at all E-Land Retail branches nationwide. Along with nationwide joint appreciation promotions and special events, various promotional events will be held differentially by branch/floor/brand within the Daegu-Gyeongbuk area, including appreciation events and special sales limited by price, quantity, and period.
During the event period, major appreciation promotions simultaneously held at all E-Land Retail branches nationwide include a ‘Lucky Draw’ event. Participants who enter during the event period can win prizes such as accommodation vouchers for two at Kensington Resort, 100,000 E-points for three winners, two Ashley Queens meal vouchers for 20 winners, 10,000 E-points for 20 winners, and 5,000 E-points for 100 winners.
Additionally, there is an event where following on Instagram during the same period grants an Ashley meal voucher. Furthermore, on the 20th only, an extra 5,000 KRW discount event will be held for children’s brands (participating brands only) at E-Land Retail when points are accumulated via the E-Member app.
As representative events for the Daegu-Gyeongbuk retail branches, appreciation promotions held for one day only on the 20th await customers. For shopping centers, when purchasing a total of 200,000 KRW or 400,000 KRW or more in the fashion section, customers will receive 10,000 KRW or 20,000 KRW gift certificates, respectively. Also, when purchasing over 100,000 KRW with a Donga Daegu Bank card, a 5,000 KRW gift certificate will be given. At the Suseong branch, when purchasing a total of 200,000 KRW, 400,000 KRW, or 600,000 KRW or more in the fashion section, customers will receive 10,000 KRW, 20,000 KRW, or 30,000 KRW gift certificates, respectively. Additionally, a 5,000 KRW gift certificate is given for purchases over 100,000 KRW with a Donga Daegu Bank card, and a set of three tissue packs is given for purchases over 70,000 KRW in the fashion section.
Also, at the Suseong branch’s first-floor stores, customers who purchase products on the 20th only will receive gifts such as moisturizing cream or travel kits. At the first-floor Luxury Primo store, during the event period, customers who purchase 1,000,000 KRW, 2,000,000 KRW, or 3,000,000 KRW will receive E-Land gift certificates worth 50,000 KRW, 100,000 KRW, or 150,000 KRW, respectively.
From the 20th to the 26th, major representative theme/floor events held at key branches include brand day events offering discounts from 20% up to 80% at participating brands within the shopping center and Suseong branch. Spring special product exhibitions featuring Project M, J Beam, Millibam, Yusol, The Day Girl, Chic, Roem Girls, and others will be held. At the shopping center, special spring sales for women’s clothing will be held, including uniform price sales for Elcanto and Daks shoes/handbags, and participation by Givikiis, She’s Miss, The Renoma, Andy’s Klein, and Program. Men’s golf special price sales featuring Jack Nicklaus, Millet, Parkland, Indian, and PAT, as well as casual spring popular product sales with Guess, Hang Ten, Buckaroo, and NBA, will also be held.
At Daegu Suseong branch, the Luxury Promo store will hold a special overseas luxury brand exhibition featuring Gucci, Bottega, Ferragamo, Prada, and others. There will also be a Nike and Adidas sneaker exhibition at S Market, young casual and women’s spring special sales featuring Uba, Roem, Soop, Live On, Zara women/kids/home super special sales, Westwood, Merrell, Redface outdoor exhibitions, and children’s spring product special sales featuring Selden, Ecolier, and Airwalk Junior.
Additionally, food stores in the Daegu-Gyeongbuk area (Donga Shopping, Suseong, Gangbuk, Gumi branches) will hold special price events on fruits such as chamoe melons, oranges, and apples during the same period. Limited-time sales on first-grade Korean pork neck and belly, first-grade Korean beef for soup, bulgogi, and sirloin will be held, along with an Australian Wagyu collection, snack discounts, and Kim’s Club special price grocery shopping events to control prices.
At all Daegu-Gyeongbuk branches of Modern House (Donga Shopping, Suseong, Gangbuk/NC EXCO, Gyeongsan branches), from the 6th, special tableware discount events featuring beautiful plating to add uniqueness, soft and cozy bedding series discounts, comfortable and refreshing pillow/handicraft product special sales, fresh kitchenware, lovely children’s products special sales for the new spring, kitchen storage product events for neat kitchen spaces, and furniture series special sales to complete the atmosphere of spaces will be held.
Lee Sung-yong, Marketing Team Leader of E-Land Retail Daegu-Gyeongbuk area, said, “As we have prepared more substantial and special products and prices to welcome spring, we hope customers can enjoy a satisfying and joyful time through shopping.”
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
