Classys Holds Successful 'Voluumer' Launch Show in Thailand

Classys recently held a launch show in Thailand, one of Asia's largest beauty medical powerhouses, to introduce the non-invasive radiofrequency (RF) medical device ‘Voluumer,’ the company announced on the 13th.

The event, held at the Waldorf Astoria Bangkok in Thailand, was attended by a total of 250 local doctors, including 130 major clinics, and about 70 hospital officials. The event proceeded with an introduction to Voluumer's innovative technology followed by a panel discussion with four of the most influential local Key Opinion Leaders (KOLs). During the discussion, various know-how to enhance the safety, convenience, and effectiveness of Shurink (overseas name Ultraformer) and Voluumer was shared. Celebrities, including local influencers, also participated in the launch show, drawing significant attention, and it was covered by over 150 media outlets.

Meanwhile, Classys’ sales to Thailand have recorded an average annual growth rate of 63% over the past three years. Compared to 2021, when COVID-19 was prevalent, last year’s export volume grew more than fivefold. The cumulative sales of Shurink (Ultraformer) series equipment in Thailand have surpassed 1,000 units, and the new product Shurink Universe (overseas name Ultraformer MPT) is setting the latest trend.

A Classys representative said, “Interest in the new product Voluumer is explosively increasing among local customers who have shown high satisfaction through the Shurink (Ultraformer) series,” adding, “We plan to secure key customers through additional training targeting well-known chain clinics that expressed interest at this launch event.”

Seunghan Baek, CEO of Classys, stated, “Thailand is a country where sales of Shurink (Ultraformer) series equipment will continue to increase, and we expect additional growth with the launch of Voluumer,” adding, “We will continue to conduct clinical research and large-scale user meetings for various users in the future.”