SAMG Entertainment's 'The Strongest Police Mini Special Forces' Surpasses 5% Viewership Rating... MD Also Creates Kidult 'Storm'

SAMG Entertainment (CEO Kim Suhoon, hereinafter SAMG Entertainment)'s "Strongest Police Mini Task Force" is continuing its success beyond the kids' fandom to the kidult demographic. They plan to launch in China in the second half of this year to expand their global fandom.

SAMG Entertainment announced on the 13th that the highest viewership rating of "Strongest Police Mini Task Force" surpassed 5% (based on Daekyo Children's TV).

The viewership ratings of "Strongest Police Mini Task Force" have been steadily rising since the regular broadcast began in November last year. The ratings are high among the target age group (4-7 years old), regardless of boys or girls. Kids' animations are generally considered successful intellectual properties (IP) if their ratings exceed 1%.

Riding on this popularity, from mid-December to early March, "Strongest Police Mini Task Force" ranked 3rd among popular programs during the same period (based on 4-year-old boys). This is a remarkable achievement among major boys' shows.

Merchandise (MD) is also receiving positive reviews. This season, "Strongest Police Mini Task Force" introduced collectible goods to offer new enjoyment to its fandom. The toy of "Headcop" transforms into a robot, and "Headcop" is designed like a trophy to maximize the joy of collecting and displaying.

The collectible element incorporated into the "Strongest Police Mini Task Force" goods is receiving enthusiastic responses not only from children but also from the kidult demographic. The goods based on the content and IP are also praised, demonstrating the strong potential of a highly complete IP.

In particular, the combined mecha "Justice Titan" from "Strongest Police Mini Task Force" ranked number one in the kidult category immediately after its release at "Funshop," the largest kidult shopping mall in Korea, and has been continuously introduced by famous YouTubers, emerging as the most popular merchandise among kidult collectors.

A SAMG Entertainment official said, "'Justice Titan' has been supplied more than five times to kidult specialty shopping malls, and the response to 'Strongest Police Mini Task Force' goods among the expanding kidult demographic is very enthusiastic," adding, "'Strongest Police Mini Task Force' is confirmed to launch in China in the second half of this year, and based on its high completeness, it will further expand its global fandom."