Newly Established at Shinsegae Department Store Gangnam Branch The Stage
Various Experiences Offered to Celebrate the Launch of 'All New XXIO'
Events with Lee Sung-kyung, Park In-bee, Kim Ha-neul, and Choi Na-yeon
Dunlop Sports Korea's premium golf brand XXIO has opened a pop-up store.
It was opened at The Stage in Shinsegae Department Store Gangnam to commemorate the launch of the 'All New XXIO.' The event runs for two weeks from February 29 to March 10. Under the campaign concept "Now is the time for XXIO," it offers golfers a differentiated brand experience. Visitors can try three lineups: XXIO 13, XXIO X, and XXIO 13 Ladies. Events featuring actress Lee Sung-kyung (March 5), golfers Kim Ha-neul and Choi Na-yeon (both March 6), and Park In-bee (March 10) will take place.
For customers who cannot visit the pop-up store, 'Shinbaek Live' will be held on March 4 at 8 PM. There will be live limited purchase benefits and various events. Activities include AI swing analysis using the AI golf swing analysis app GolfPicks, finding your own XXIO club, a XXIO golf ball calligraphy event, and a lucky draw. More details are available on the website.
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