[Cosmetic Review] Why People Are Enthusiastic About the Regeneration Cream Made by the ‘Madecassol’ Company

Centellian24 'Madeca Cream' Review

Top Cumulative Sales... 52 Million Units Sold
Wound Healing Ingredients... Improves Blemishes & Scars
Rich Ointment Texture... Subtle Herbal Scent
'Time Reverse'... Anti-Aging Effects

Dongkook Pharmaceutical Centellian24's Madeca Cream Time Reverse.
[Photo by Dongkook Pharmaceutical]

Can applying the regenerative ointment "Madecassol," known for promoting new skin growth on wounds, to the face help my acne scars heal faster? Dongkook Pharmaceutical, the developer of Madecassol, easily solved this concern by launching a cosmetic product called "Madeca Cream," which became a so-called "blockbuster."

Madeca Cream is a dermocosmetic (pharmacy cosmetic) first released in 2015 under Dongkook Pharmaceutical's cosmetic brand Centellian24. By the end of last year, it surpassed 52 million units in cumulative sales, achieving the remarkable feat of becoming the brand's top seller. Dongkook Pharmaceutical, which has mainly sold through home shopping channels, also set a record of over 180 sold-out sessions?the highest ever in home shopping?by the end of last year.

The key ingredient of Madeca Cream is the extract of "Centella Asiatica" (Gotu Kola), the main component of Madecassol, which is highly praised for its skin-soothing and regenerative effects. Known also as "tiger grass," Centella Asiatica is a medicinal herb reputed to have helped tigers heal their wounds by rolling on it. For centuries, it has been used not only in Korea but also in India, Japan, Sri Lanka, and other countries as a remedy for healing bodily wounds.

The "Madecassoside" component contained in Centella Asiatica extract soothes the skin and promotes cell proliferation, thereby accelerating the skin's natural healing process. The "triterpenoid" compounds extracted from Centella protect the skin from environmental stress, enhance collagen production, and improve skin elasticity. Additionally, the "asiaticoside" component helps treat allergies by regulating the activation of immune cells.

Madeca Cream can be applied anywhere on the face and neck that needs soothing, moisturizing, and even lifting during cold and dry weather. Its formulation is a thick ointment type that spreads smoothly like fresh cream. The scent is fresh yet subtle with a herbal aroma, making it pleasant to use. Packaged in a tube, it is convenient to dispense the right amount like regular creams or ointments, and its portability makes it easy to store during travel or on the go.

In November last year, Dongkook Pharmaceutical's Centellian24 launched the seventh renewed product, "Madeca Cream Time Reverse." This product contains 12 special Centella ingredients?the most in the brand?including Centella protein extract, Centella peptides, Centella ceramide, Centella vitamins, Centella hyaluronic acid, Centella oil, Centella amino acids, Centella extract, Tension Madeca™, Centella DNA, Centella leaf extract, and more, maximizing the effects of Centella.

The product name "Time Reverse" reflects the anti-aging aspirations of women in their 40s and 50s. In fact, after applying the product, users feel as if their face is being gently lifted and tightened upward.