Government Provides One-Stop Support for Musicians Throughout Their Entire Career Cycle

Ministry of Culture and Korea Creative Content Agency Announce Popular Music Support Project
New Initiatives Including 'Support for Hybrid Online and Offline Performances'
Accelerating Discovery of Music and ICT New Technology Fusion Content

The government will, for the first time, provide one-stop support for the entire cycle of musicians' activities, including production, performance, and promotion.

The Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency announced this year's popular music support projects on the 23rd, including this initiative. The newly established "Support for New IP Development and Utilization Based on Musicians' Activities" targets agencies and labels to which musicians belong. Thirteen entities will be selected and evaluated, with up to 200 million KRW provided for ranks 1 to 8, and up to 100 million KRW for ranks 9 to 13.

Another newly established project is the "Support for Concurrent Online and Offline Performances." This project aims to strengthen the production capabilities of small and medium-sized music companies by utilizing technological elements in popular music content IP. The ultimate goal is a technology-converged performance format where online and offline coexist. Six tasks will be selected targeting performance producers and planners, with up to 400 million KRW in support.

In response to the rapidly increasing demand for face-to-face performances, the "Space Planning Type Performance Hosting Support" will continue this year as well. Similar to last year, it will be divided into large-scale and small-to-medium scale categories, providing 70 million KRW (for 4 tasks) and 40 million KRW (for 7 tasks) respectively. The "Overseas Tour Hosting Support" will also be expanded compared to last year. Eight tasks will be selected with up to 50 million KRW support, assisting musicians who have scheduled overseas tours with expenses, rental fees, and promotional marketing.

The Korea Creative Content Agency is also accelerating the discovery of leading content that fuses music and ICT new technologies. Ten companies will be selected, divided into "Planning & Production" and "Advancement & Marketing" sectors, with up to 200 million KRW and 300 million KRW support respectively. An official explained, "For companies selected in the Advancement & Marketing category, we plan to connect them with the Music & Entertainment Fair (MU:CON) business program to support overseas business as well."

Additionally, various recruitments will be conducted sequentially, including "Muse On," which discovers and nurtures outstanding rookie musicians; "Hybrid Music Video Production Support," which supports new technologies for face-to-face performances of musicians from small and medium agencies; "Korea Spotlight," an overseas music showcase; and support for participation in overseas festivals. For detailed information such as application methods, please refer to the Korea Creative Content Agency website or the e-Nara Dream announcement.