Tmon's Transaction Amount Increased by 66% Last Year
Wemakeprice's Special Deal Store Transaction Amount Rose by 140%
E-commerce companies TMON, WEMAKEPRICE, and Interpark Commerce are strengthening their platform competitiveness together with their parent company Qoo10. Since being successively acquired by Qoo10 starting in 2022, synergies have been fully realized.
According to industry sources on the 21st, linked with Qoo10's global infrastructure, the performance of the three companies TMON, WEMAKEPRICE, and Interpark Commerce is becoming evident. Centered in Singapore, Qoo10 provides services in 23 countries including China and India, and creates synergies by sharing a global one-stop logistics solution with domestic affiliates through its logistics subsidiary Qxpress.
First, TMON's transaction volume last year rose 66% compared to the previous year. As frugal consumption trends grew, E-coupon transaction volume increased by 170%, while travel and leisure rose by 70%, and home appliances and digital products by about 55%. In particular, the average sales per partner increased by 63%, and the average growth rate of businesses that sold on TMON for two consecutive years reached 160%. The average purchase amount per transaction by customers increased by 48%, with male customers consuming 2.2 times more than female customers, emerging as major spenders. Last year, TMON customers visited approximately once every three days, and the average usage time per person was 72.25 minutes per month, signaling positive indicators for both customers and partners.
WEMAKEPRICE stands out for its special price competitiveness. The transaction volume of representative special price stores such as WEMAKEPRICE Day and Super Today Specials surged more than 140% in the fourth quarter compared to the first quarter of last year. Both sales volume and purchasing customers increased by over 50%. Orders for the travel-specialized service ‘W Travel & Leisure’ rose 45%, and transaction volume increased by 391%. ‘W Performance Tickets’ also held over 100 exclusive performances cumulatively, with total transaction volume rising more than 20%.
Interpark Commerce is focusing on strengthening its foundation by developing integrated private brands (PB) within the group. In August last year, it launched more than 10 products including bottled water and sketchbooks. Compared to the initial launch, the average sales volume of PB products increased by 30% as of last December, and transaction volume rose by 53%. Going forward, the company plans to expand into health functional foods as well as sports and leisure products, accelerating the discovery and development of differentiated products.
Overseas direct purchase using Qoo10's global infrastructure is also gaining attention. The overseas direct purchase transaction volumes of TMON, WEMAKEPRICE, and Interpark Commerce increased by double digits?91%, 35%, and 56% respectively?in the fourth quarter compared to the first quarter of last year. The number of products sold per platform averages over 5 million. Going forward, the three companies aim to collaborate with Qoo10 not only to import overseas products but also to support the export of Korean brands.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

!["The Woman Who Threw Herself into the Water Clutching a Stolen Dior Bag"...A Grotesque Success Story That Shakes the Korean Psyche [Slate]](https://cwcontent.asiae.co.kr/asiaresize/183/2026021902243444107_1771435474.jpg)
