Restored Grandma's Suddenly Lost Dumplings, Huge Hit... "Sold Out in 8 Minutes"

Cheonggat, Jeongseon-style Kimchi Dumplings Made with Pickled Baechu
All Sales Proceeds to Be Donated to 'Save the Children'

CJ CheilJedang announced on the 4th that ‘Bibigo X Grandma’s Handmade Dumplings’ sold out in just 8 minutes.

This product was planned following a story on a terrestrial variety show requesting the restoration of a suddenly deceased grandmother’s dumpling recipe. Bibigo dumpling researchers spent about 4 weeks recreating the taste. Immediately after the program aired, reflecting the high consumer demand to try the product, CJ CheilJedang sold a limited quantity of 2,000 units on CJ The Market on the 3rd.

‘Bibigo X Grandma’s Handmade Dumplings’ features cheonggat (Korean mustard greens) and salted napa cabbage, mainly used in the grandmother’s hometown of Jeongseon, Gangwon-do, to preserve a crispy texture. The addition of red pepper powder and gochujang (Korean red chili paste) gives it a spicy yet refreshing flavor. Based on the story that the grandmother often made dumpling soup, a recipe optimized for dumpling soup was also developed.

CJ CheilJedang plans to donate all proceeds from the product sales to ‘Save the Children,’ an international child rights NGO.

Kim Suk-jin, head of the Bibigo group at CJ CheilJedang, said, “There were many difficulties in reproducing the ingredients and proportions of the dumpling filling, but it was possible thanks to over 10 years of accumulated dumpling research and development (R&D) know-how,” adding, “Because the recipe was painstakingly restored, it received great interest from consumers.”

Meanwhile, the client who sent the story to the ‘Nolmo Restoration Lab’ segment of a terrestrial variety show requested the restoration of the grandmother’s dumpling recipe, who passed away in October 2022. In response, the production team visited CJ CheilJedang’s Food Research Institute. Bibigo dumpling researchers studied the dumplings left by the grandmother and restored the recipe.